Turning Snark Into Strategy, With The Onion cover art

Turning Snark Into Strategy, With The Onion

Turning Snark Into Strategy, With The Onion

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No brand safety? No problem. The Onion's CMO Leila Brillson shares how the iconic satire site is expanding beyond pithy headlines into documentaries and also helping other brands find their snark – all while staying far, far away from generative AI.

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