Transforming the Audience Experience
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Transforming the Audience Experience
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Media & Entertainment: The disruption to traditional channels and venues over the past decade, and the past year in particular, has driven media organizations to increasingly focus on personalized digital experiences. Industry veterans Virl Hill, Jennifer Cooper, and Marc Perez show how these entities can monetize these experiences while making sure they meet their audiences' needs.
Click here for transcript of this episode.
Monetize content and experiences: Deliver personalized messaging, improve content monetization, and provide experiences that deepen audience engagement.
Steve Franklin | LinkedIn [host]
Virl Hill, Microsoft | LinkedIn [guest]
Jennifer Cooper, Microsoft | LinkedIn [guest]
Marc Perez, Microsoft | LinkedIn [guest]
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