Writing is rock and roll. Not the stadium kind with fireworks. The kind played in a damp basement where someone’s amp buzzes, the drummer is late, and everyone pretends this might still work. That’s the first myth about writing. That it is calm. That it is polite. That it happens in quiet cafés with tasteful notebooks. Writing is louder than that. Writing is plugging in and hoping the noise becomes something recognizable. Connect with me: https://www.jimhansenmedia.com/

Writing used to feel like a place you went to think.

Now it often feels like a place you go to perform.

We open a blank document and immediately start asking the wrong questions: Is this strong enough? Will this land? Is this post-worthy? The thinking comes later, if it comes at all. Connect with me: https://www.jimhansenmedia.com/

I don’t trust writing that sounds too sure of itself. I trust the voice that slows down. The one that leaves room for doubt. The one that admits where it guessed, where it learned the hard way, and where it is still figuring things out. The writing that sticks does not arrive polished and finished. It shows just enough imperfection to remind you there is a person on the other side of the screen. Not a brand voice. Not a framework. Not something built to impress. Connect with me: https://www.jimhansenmedia.com/