If you’ve ever watched new subscribers roll in while existing customers quietly slip out the back door, this episode will hit home.

In this episode of The Marketing Intervention, Jacinta answers a question from Brittany, founder of Sol & Sonder, a self-care subscription box based in Los Angeles.

Acquisition has never been Brittany’s problem. Tiktok ads perform, influencers bring steady traffic, and the brand gets strong seasonal bumps. But churn is draining growth. Customers love the first box or two, then disappear, and Brittany wants to know how to reduce churn without relying on endless discounts.

Jacinta shares why traditional retention tactics fall flat and explores the deeper emotional drivers that keep subscribers engaged long-term. From identity-based retention to creating rituals, community touchpoints, and more intentional onboarding, this episode helps subscription founders build an experience people stay for without racing to the bottom on price.

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If you’ve ever struggled to make a traditionally boring industry feel compelling without losing credibility, this episode is for you.

In this episode of The Marketing Intervention, Jacinta answers a question from Sam, owner of a boutique accounting firm in Portland.

Sam works with freelancers and small business owners who love his team once they hire them, but his marketing falls flat. Every accounting firm uses the same language. Trustworthy. Reliable. Experienced. None of it sets him apart. Sam wants to stand out, attract more of the right clients, and show personality without sounding unprofessional or gimmicky.

Jacinta breaks down why accounting marketing so often blends into the background and what actually makes an accounting firm feel different. This episode helps service based founders understand what clients truly respond to and how to create a marketing strategy that feels human, relevant, and unmistakably your own.

Submit Your Question

Have a question you’d like Jacinta to feature on the show? Submit it ➝ Here

Need a Marketing Intervention?

The Marketing Intervention is a one-on-one strategy session designed for founders who need direct, expert guidance on where their marketing is falling short and how to fix it. Learn more & book your session ➝ Here

Explore more episodes and resources at ➝ www.themarketingintervention.com

If you work in marketing and feel like the ground is shifting under your feet, this episode is for you.

In this episode of The Marketing Intervention, Jacinta answers a question from a listener who is watching teams shrink, roles disappear, and AI tools take over work that used to be handled by people.

Job listings feel impossible. Expectations keep rising. And everywhere you look, there is a growing sense that the rules of marketing careers are changing faster than anyone will admit.

The question is simple, but uncomfortable: is marketing still a viable career, or is AI quietly replacing it?

Jacinta unpacks what is actually happening behind the scenes, why some roles are disappearing while others are becoming more valuable, and what this moment really means for anyone building a career in marketing right now.

Submit Your Question

Have a question you’d like Jacinta to feature on the show? Submit it ➝ Here

Need a Marketing Intervention?

The Marketing Intervention is a one-on-one strategy session designed for founders who need direct, expert guidance on where their marketing is falling short and how to fix it. Learn more & book your session ➝ Here

Explore more episodes and resources at ➝ www.themarketingintervention.com