Who invented conscious communication? The answer may surprise you.

In this episode, we uncover the strange origins of an idea that emerged over thousands of years—and why every leader who wants less conflict, more trust, and better conversations should understand it.

Why do some conversations create trust while others create resistance before they even begin?

In Episode 38, I am extremely happy and honoured to welcome Toby Blatchford-Tagg, Founder and CEO of The Lead Lab.

For more than a decade, Toby has helped organisations transform LinkedIn from a noisy social platform into a powerful tool for creating meaningful business conversations and authentic professional relationships.

Together, we explore why communication often fails before it even starts and what leaders can do differently.

In this episode, we discuss:

• The Readiness Trap – why people often wait too long before taking action
• Resistance as Intelligence – what resistance can teach us rather than what it prevents
• How real conversations create trust, engagement, and lasting relationships
• Why does some communication create connection while other communication creates defensiveness
• Practical insights leaders can apply immediately in their teams and organisations

Whether you are a leader, entrepreneur, coach, consultant, or simply someone who wants to communicate more effectively, this conversation offers valuable insights into how trust is built and how meaningful conversations begin.

🎁 Exclusive for listeners: Toby is offering a free LinkedIn Outreach Review to help you improve the quality and effectiveness of your professional conversations.

https://calendly.com/the-lead-lab/free-review⁠

Listen now and discover why communication often fails before it starts—and how to change that.

You've heard it before:

55% body language
38% tone of voice
7% words

But what if one of the most quoted "facts" in communication is actually one of the most misunderstood?

In this episode, I take a closer look at the famous 7-38-55 rule and explain why leaders, trainers, and organisations continue to get it wrong.

Discover:

- What Albert Mehrabian's research actually showed
- Why words matter far more than most people think
- What leaders can do to reduce unnecessary conflict and improve understanding

A practical episode for leaders, managers, coaches, and anyone interested in conscious communication.