The LTV Mistake That Can Kill Startups
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The LTV Mistake That Can Kill Startups
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This story was originally published on HackerNoon at: https://hackernoon.com/the-ltv-mistake-that-can-kill-startups.
LTV can guide startup strategy, but bad assumptions around CAC, churn, pricing and support costs can quickly destroy a business model.
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LTV can guide startup strategy, but bad assumptions around CAC, churn, pricing and support costs can quickly destroy a business model.