Is NMN truly the elusive fountain of youth in a pill, or is the multi-billion-dollar longevity market simply capitalizing on our fear of aging?

Show Notes:
In this episode of the Health Hype Roast, we are taking a sledgehammer to the marketing surrounding NMN (Nicotinamide Mononucleotide).

Promoted heavily by online biohackers as a literal "gray hair killer," the global market for this molecule is projected to hit a staggering £1.5 billion by 2026. But behind the flashy ads and promises of cellular rejuvenation, what does the actual data say?

Hosts Kev and clinical nutritionist James Ellis separate legitimate cellular biology from corporate sales pitches in this latest episode of the Health Hype Roast.

What we dissect in this episode:

• What is NMN? How your body converts this Vitamin B3 byproduct into NAD+ to govern metabolism, cellular repair, and daily energy allocation.
  
• The "Mice vs. Humans" Disconnect: Why promising longevity laboratory results on highly controlled, genetically identical lab mice don't automatically translate to a 72-year-old human dealing with modern life stressors.
  
• The Regulatory Wild West: A look behind the curtain at the recent FDA rulings and why independent testing revealed that some popular retail "NMN gummies" contained absolutely zero active ingredients.
  
• The Real Longevity Protocol: Why no single molecule can override the foundational, boring basics of wellness - sleep, stress reduction, lifting weights, and whole-food nutrition.
  
• The Menopause Connection: Discussing the emerging hypotheses around NAD+ degradation as women cross into the post-menopausal phase.
  

Stop chasing miracle pills and learn the ground-level truths about how your body actually manages cellular ageing.

Is creatine just for gym bros looking to bulge their biceps, or is it the ultimate brain fuel we’ve all been missing?

Show Notes:
In this episode of the Health Hype Roast, we are tackling one of the most researched yet misunderstood supplements on the planet: creatine.

While it has traditionally carried a "gym bro" reputation, a massive new wave of scientific research has transformed creatine into a £1 billion market, with wellness influencers claiming it as a powerful cognitive enhancer and brain fuel.

Hosts Kev and clinical nutritionist James Ellis are joined by special guest Laura Lindley to unpack the real science behind this viral supplement.

What we cover in this episode:

• What is Creatine? The breakdown of the amino acids that form this compound and how it works inside your cells.
  
• The ATP Energy System: How creatine helps recycle ATP (adenosine triphosphate) to power your body and brain during explosive movement.
  
• Brain Fuel vs. Muscle Builder: A deep dive into the cognitive benefits of creatine, including focus, mood, and sleep improvements.
  
• Creatine for Women: Why fitness experts are advocating for women over 40 to use creatine to combat bone mineral density loss and menopausal symptoms.
  
• The Danger of "Hyper-Dosing": What happens if you take too much too soon, and how to avoid the dreaded "stomach train" digestive issues.
  
• Spotting Fake Supplements: The true story behind the recent third-party testing scams and why you should look for micronized creatine monohydrate.
  

Whether you are looking to boost your performance in the gym, clear up daily brain fog, or understand how to properly dose this supplement, this episode cuts through the marketing hype to give you the honest facts.

Is "Fibre Maxing" the ultimate natural weight loss hack, or is it a recipe for gut disaster?

Show Notes:
In this episode of the Health Hype Roast, we are diving deep into the latest wellness trend taking over TikTok and Instagram: Fibre Maxing.

With wellness influencers calling massive doses of fibre "Natural Ozempic" due to its supposed ability to hack digestion and stop food cravings, we decided it was time to look past the marketing and find the truth.

Host Kev and co-host clinical nutritionist James Ellis, former ultra-runner Steph Wilson, and gut-health beginner Mark Walsh break down the science of fibre.

What we cover in this episode:

• What is Fibre Maxing? Inside the viral trend of loading up on chia seeds, psyllium husk, and massive fibre bowls.
  
• Does it mimic weight loss drugs? The truth about GLP-1 hormones, satiety, and whether fibre can truly replicate the effects of Ozempic.
  
• Soluble vs. Insoluble Fibre: The distinct roles both play in your digestive tract (and why you need a balance of both).
  
• The Danger of "0 to 60": Why suddenly jumping to 50g–60g of fibre a day can turn your gut into an "explosive machine" (bloating, gas, and distress).
  
• James’s Ultimate Fibre Hack: A simple, cheap, and delicious seed-cracker recipe you can make at home to hit your daily 30g target safely.
  
• The "Hand Guide" to Portion Control: How to easily balance your plate using your hand as a measurement tool.
  

Whether you're struggling with IBS, trying to close your personal "fibre gap," or just curious if the social media hype is real, this episode is packed with realistic, actionable advice to help you improve your gut health without the extreme wellness drama.