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The Hard Truth About B2B eCommerce

The Hard Truth About B2B eCommerce

By: Isaiah Bollinger
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This podcast is all about B2B eCommerce with a focus on helping manufacturers and distributors modernize their businesses. B2B is a different breed of eCommerce and it needs a different breed of Podcast. We get into the nitty-gritty of integrations, adoption, platforms, data and so much more regarding what makes B2B difficult to make successful for eCommerce! This podcast is hosted by Isaiah Bollinger SVP of https://zaelab.com and Timothy Peterson who can help you with all things B2B eCommerce.

© 2026 The Hard Truth About B2B eCommerce Economics Marketing Marketing & Sales
Episodes
  • Episode 164: Ken Novak, Founder of Hatch Quantified

    Episode 164: Ken Novak, Founder of Hatch Quantified
    Jan 7 2026

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    In Episode 164 of "The Hard Truth About B2B E-commerce," hosts Isaiah Bollinger and Timothy Peterson dive into a thought-provoking conversation with Ken Novak, the innovative founder of Hatch Quantified. Discover how Ken is revolutionizing the B2B landscape by bridging the gap between traditional manufacturing and digital transformation. Learn about Hatch's unique approach to unlocking digital value for manufacturers and distributors, and explore the challenges and opportunities in the evolving world of B2B commerce. Whether you're a seasoned industry professional or new to the field, this episode offers valuable insights into the future of B2B e-commerce.

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    1 hr and 8 mins
  • Episode 163: Hans Leong, Senior e-Procurement Implementation Specialist at Carrier Enterprise

    Episode 163: Hans Leong, Senior e-Procurement Implementation Specialist at Carrier Enterprise
    Dec 10 2025

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    In this episode of "The Hard Truth About B2B eCommerce," host Isaiah Bollinger sits down with Hans Leong, a Senior e-Procurement Implementation Specialist at Carrier Enterprise. They delve into the intricacies of e-procurement, discussing the evolution of distribution and manufacturing in the digital age. Hans shares insights on the importance of automation, the future of ERP systems, and the role of AI in streamlining business processes. The conversation also touches on the challenges and opportunities within the B2B sector, emphasizing the need for companies to adapt to technological advancements to stay competitive. Tune in to explore how e-procurement is reshaping the landscape of B2B commerce.

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    1 hr and 15 mins
  • Copy of Episode 162: Matt Weis, Co-Founder of Circuit

    Copy of Episode 162: Matt Weis, Co-Founder of Circuit
    Nov 26 2025

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    In this episode of "The Hard Truth about B2B e-commerce," hosts Isaiah Bollinger and Timothy Peterson sit down with Matt Weis, Co-Founder of Circuit, to explore the evolving landscape of B2B commerce. From the challenges of selling to government monopsonies to the intricacies of AI in manufacturing, Matt shares insights from his journey in the tech and defense sectors. Discover how Circuit is revolutionizing the way manufacturers operate and the future of AI-driven solutions in the industry. Tune in for a deep dive into the world of B2B innovation and the exciting potential of AI.

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    55 mins
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