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The Founders Hustle

The Founders Hustle

By: Judy Swafford
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About this listen

The Founders Hustle shares real stories of entrepreneurship, business growth, and personal success. Each episode features small business owners and founders reflecting on their biggest wins, toughest challenges, and the lessons they’ve learned on the road to building something meaningful. Because every business has a backstory… and we’re here to tell it.


Watch the full video episode on YouTube: @FoundersHustle
Join our email community and never miss a show: https://thefoundershustle.com


© 2026 The Founders Hustle
Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • The Delegation Mistake That Nearly Broke His Business (And What Fixed It)
    Jan 26 2026

    A lot of founders don’t fail because they’re not good at what they do… they fail because they try to do everything.

    In this episode, Paul Wirth (Custom Wirth) shares the biggest early mistake he made: taking on too much work and delaying delegation—plus how SOPs, training, and trusting a team helped him build a stronger, more scalable company.

    Along the way, we get the real backstory: leaving a high-demand IT job to prioritize family and building a business through referrals.

    Key moments:

    • Starting without business experience
    • “Trading time for money” and hitting the ceiling
    • SOPs + training as the unlock
    • AI: speed vs creativity vs relationship
    • Leadership: trust your gut + trust your team

    Support the show

    If you’d like to toss a one-time “thank you” or grab a GRIT Happens sticker, you can do that by clicking the "Support The Show" link above or visit: https://buymeacoffee.com/thefoundershustle

    • Watch & Subscribe on YouTube: https://www.youtube.com/@TheFoundersHustle
    • Listen & Join our email community: https://www.thefoundershustle.com
    • Connect with the host, Judy Swafford, on LinkedIn: https://www.linkedin.com/in/judyswafford
    • Get on the podcast: https://tinyurl.com/3fwb7bny


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    21 mins
  • How to Sell Your Business (Without Leaving Money on the Table) | Exit Strategy Deep Dive
    Jan 19 2026

    Most business owners wait until they’re ready to be done and that’s usually when they realize their business isn’t actually sellable. In this deep divem conversation, Judy sits down with Brad Scoffin (Advanced Business Brokers) to break down what it really takes to prepare for a successful business exit, whether you plan to sell to a buyer, transition to family, or hand it off to employees.

    We talk about the biggest value killers (like being owner-dependent), what buyers are looking for today, why only 20–30% of listed businesses actually sell, and the simple framework Brad says every owner should focus on: People, Process, Profit. If you’re thinking “I’ll sell in a few years,” this episode is your runway.

    Support the show

    If you’d like to toss a one-time “thank you” or grab a GRIT Happens sticker, you can do that by clicking the "Support The Show" link above or visit: https://buymeacoffee.com/thefoundershustle

    • Watch & Subscribe on YouTube: https://www.youtube.com/@TheFoundersHustle
    • Listen & Join our email community: https://www.thefoundershustle.com
    • Connect with the host, Judy Swafford, on LinkedIn: https://www.linkedin.com/in/judyswafford
    • Get on the podcast: https://tinyurl.com/3fwb7bny


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    52 mins
  • Get Comfortable Being Uncomfortable The EOS Playbook for Entrepreneurial Growth
    Jan 12 2026

    Growth doesn’t feel good while it’s happening...and that’s the point. In this episode we talk with Michele Mollard, an EOS Implementer, about how to keep moving when growth feels uncomfortable, uncertain, and messy. They unpack the mindset traps that stall founders (from “getting ready to get ready” to imposter syndrome/head trash) and how EOS creates traction through clarity, accountability, and execution, so you can scale without losing your mind.

    Support the show

    If you’d like to toss a one-time “thank you” or grab a GRIT Happens sticker, you can do that by clicking the "Support The Show" link above or visit: https://buymeacoffee.com/thefoundershustle

    • Watch & Subscribe on YouTube: https://www.youtube.com/@TheFoundersHustle
    • Listen & Join our email community: https://www.thefoundershustle.com
    • Connect with the host, Judy Swafford, on LinkedIn: https://www.linkedin.com/in/judyswafford
    • Get on the podcast: https://tinyurl.com/3fwb7bny


    Show More Show Less
    28 mins
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