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The Entrepreneur Experiment

The Entrepreneur Experiment

By: Gary Fox
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Discover how world-class entrepreneurs, elite thinkers, and peak performers master success in business, body, and brain. Every week, I sit down with extraordinary people to explore how they build thriving businesses, maintain peak physical health, and cultivate sharp, resilient minds. Together, we’ll discover the habits, systems, and experiments they use to create their unique formulas for success. Join me as you learn how to build like a founder, train like an athlete, and think like an artist—so we can all find our formula for success. This isn’t just a podcast; it’s a blueprint for a new kind of founder—one who balances ambition with wellness, hard work with mental fitness, and success with purpose.2025 Gary Fox Career Success Economics Leadership Management & Leadership
Episodes
  • 500 Episodes Later: Gary Fox on the Experiments That Changed His Life

    500 Episodes Later: Gary Fox on the Experiments That Changed His Life
    May 21 2026
    In this milestone Episode 500 of The Entrepreneur Experiment, Gary Fox turns the microphone on himself for a special AMA, reflecting on the experiments, decisions and hard-earned lessons that shaped the podcast from a side project into one of Ireland’s leading founder platforms. Gary shares how the podcast began in 2019 as a literal experiment while he was running Host Butlers, his Airbnb management business, and how a plan to test multiple businesses turned into something far bigger. From buying and renovating a barge to remove rent pressure, to shutting down his property business, going all in on podcasting, building a team, launching live events and redefining success around body, business, brain and family, this episode is a rare look behind the scenes of the journey. He answers listener questions on the most difficult interviews he’s ever done, the moment the podcast became a business, the biggest belief he’s changed about entrepreneurship, how young founders can earn a seat at the table, why AI won’t replace great human connection, and what the next 500 episodes could look like. If you’re building something of your own, this is a powerful reminder that consistency compounds, clarity often comes through action, and the best experiments can change your entire life. Show Notes In this episode, Gary covers: 🔥 How The Entrepreneur Experiment started as a real experiment in 2019 🚀 Why Gary originally planned to build multiple businesses alongside Host Butlers 🏠 The barge experiment that changed Gary’s personal and business life 🎙️ The moment podcasting shifted from side project to serious business 💡 Why consistency may be the biggest lesson from 500 episodes 📈 The danger of building a business at the expense of your health, family and relationships 🧠 Why founders need to think in decades, not weeks 🪑 How first-time founders can earn a seat at the table 🤖 Gary’s take on AI, coaching, mentorship and the future of wellness 🌍 The vision for the next stage of The Entrepreneur Experiment: global guests, live events, personal experiments and founder performance 💬 Why success now means building an exceptional business and an exceptional life Links & Resources - Subscribe to Gary’s newsletter for upcoming retreats, live events and behind-the-scenes updates: https://www.mrgaryfox.com/subscribe-1 - Follow Gary on Instagram for more stories from the barge experiment and the podcast journey: https://www.instagram.com/mrgaryfox/ - Follow The Entrepreneur Experiment: Instagram: https://www.instagram.com/entrepreneurexperiment/ TikTok: https://www.tiktok.com/@entrepreneurexperiment - Check out The Wellness Script, launched by Lauren as part of the wider EE media ecosystem: https://wellnessscriptpod.com/ *Our Sponsors * Nostra: https://bit.ly/nostra26 Azure: https://bit.ly/azure26
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    1 hr and 13 mins
  • EE499 - Mentor Moment: Fran Quilty - AI Agents Will Change How Businesses Operate

    EE499 - Mentor Moment: Fran Quilty - AI Agents Will Change How Businesses Operate
    May 16 2026
    In this Mentor Moment, Fran Quilty, founder of Conjura, breaks down one of the biggest shifts happening in business right now: the move from AI answering questions… to AI actually taking action. Fran explains “agentic AI” in a way that finally makes sense — from AI identifying risks in your business, to making pricing decisions, changing campaigns, and automating workflows across platforms without constant human input. But beyond the tech, this conversation is really about removing friction, making better decisions faster, and understanding where modern businesses are heading next. If AI still feels abstract or overhyped to you, this is the episode that makes it practical. Listen back to the full conversation in Episode 437 of The Entrepreneur Experiment — and subscribe/follow so you don’t miss the next episode. *Our Sponsors * Nostra: https://bit.ly/nostra26 Azure: https://bit.ly/azure26 Follow The Entrepreneur Experiment: Instagram: https://www.instagram.com/entrepreneurexperiment/ TikTok: https://www.tiktok.com/@entrepreneurexperiment
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    9 mins
  • EE498 - Brian Lee: From Chopped to TRYKA’s 10,000-Athlete Launch

    EE498 - Brian Lee: From Chopped to TRYKA’s 10,000-Athlete Launch
    May 14 2026
    In this episode of The Entrepreneur Experiment, Gary Fox sits down with Brian Lee, the entrepreneur behind Freshly Chopped and founder of TRYKA, Ireland’s inclusive hybrid fitness race league. After building one of Ireland’s most recognisable healthy food brands, Brian has turned his attention to the booming world of fitness racing — but with a very different philosophy. TRYKA is not built only for elite athletes or podium chasers. It is designed for the everyday person, the local gym community, the company team, the first-timer, and the person looking for a reason to show up, train, and feel part of something bigger. Brian shares how the idea for TRYKA came from his own experience in the hybrid fitness space, why he saw an opportunity to serve the “other 80%,” and how he went from concept to major venues in just six months. He explains the thinking behind TRYKA’s free affiliate model, gym and company leaderboards, community-first culture, and plans to expand into London, Lisbon and beyond. This is a conversation about self-belief, brand building, operational detail, culture, wellness, failure, and the kind of ambition Irish founders need more of. If you’re building a business, launching a community, or trying to turn a personal passion into something global, this episode is for you. Show Notes In this episode, we cover: 🔥 Why Brian Lee launched TRYKA after Freshly Chopped 🏋️ How TRYKA is building fitness events for the everyday person 🚀 Going from idea to major venue in just 6 months 💡 Why Brian believes TRYKA serves “the other 80%” 🤝 Building with gyms and communities, not competing against them 📈 How TRYKA reached almost 10,000 athletes in its first 7 months 🌍 Expanding from Ireland into London, Lisbon and beyond 🎮 The role of gamification, leaderboards and company leagues 🧠 Hiring people based on energy, trust and ownership 👨‍👩‍👧 Why TRYKA Junior is part of Brian’s bigger mission to inspire healthier families 💬 “If you can’t back yourself, how can anybody else back you?” — Brian Lee Links & Resources TRYKA: https://tryka.fit/ TRYKA Instagram: https://www.instagram.com/tryka.fit/ Brian Lee Instagram: https://www.instagram.com/brianbrucelee/ Brian Lee LinkedIn: https://ie.linkedin.com/in/brian-lee-75927260 *Our Sponsors * Nostra: https://bit.ly/nostra26 Azure: https://bit.ly/azure26 Follow The Entrepreneur Experiment: Instagram: https://www.instagram.com/entrepreneurexperiment/ TikTok: https://www.tiktok.com/@entrepreneurexperiment
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    1 hr and 19 mins
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