The Burleson Box: A Podcast from Dustin Burleson, DDS, MBA cover art

The Burleson Box: A Podcast from Dustin Burleson, DDS, MBA

By: Dustin Burleson DDS MBA
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  • Summary

  • Welcome to the Burleson Box podcast – your go-to resource for dentists and orthodontists seeking game-changing insights. Dive into compelling, evidence-backed guidance from renowned authors and experts who've shared their life's work in top-selling books. Join us alongside influential CEOs, CMOs, academic thought leaders, and savvy business investors as we unravel the intricacies of marketing, management, and leadership best practices. Uncover the impact of your decisions on all facets of your organization, and elevate your expertise with actionable wisdom. Tune in for a transformative journey in private practice success.
    All Rights Reserved, Dustin S. Burleson, DDS, MBA
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Episodes
  • Ryan Hawk on The Score That Matters: Growing Excellence in Yourself and Those You Lead

    Ryan Hawk on The Score That Matters: Growing Excellence in Yourself and Those You Lead
    May 3 2024
    Ryan Hawk discusses the impact of external scoreboards on our sense of self-worth and the importance of distinguishing between external validation and internal fulfillment. He explores how societal norms often dictate how success is measured and how this can limit our potential for growth and excellence.Using examples from Serena Williams to Thomas Edison, Hawk challenge the conventional definition of success and encourages listeners to pursue excellence on their own terms. We examine common pitfalls in how society measures success and offer insights into unlocking one's highest potential.On the topics of self-awareness and excellence, Hawk emphasizes the role of self-awareness as the foundation for excellence, highlighting the difference between success and excellence. We discuss the importance of introspection and continuous improvement in the pursuit of personal and professional growth. Drawing from a story about President Obama's speechwriter, Cody Keenan, listeners can explore the nature of fear and strategies for overcoming it.In the tradition of stoicism, Hawk discuss the significance of contemplating mortality as a means of living a more fulfilling life, including the exercise of writing one's own eulogy. Listeners will learn how confronting the reality of death can cultivate a sense of urgency and clarity in pursuing meaningful goals.The E + R = O Formula. Hawk unpacks the formula introduced by performance coach Tim Kight, emphasizing the importance of focusing on one's response to events. We review practical applications of the formula in personal and professional contexts, highlighting the power of mindset in shaping outcomes.Hawk shares a personal anecdote from caddying for his brother at the Tahoe Celebrity Golf Tournament, emphasizing the importance of focusing on one's own journey. We introduce the concept of Level 5 moments, defining them as transformative experiences that reveal one's true character and explore the significance of these moments in shaping personal and professional development and offer strategies for recognizing and embracing them.Join us for this thought-provoking exploration of excellence, self-awareness, and the pursuit of meaningful success. Hawk and Cupps provide actionable insights and inspiring anecdotes that challenge listeners to redefine their approach to personal and professional growth.***The Burleson Box is brought to you by Retainer Club:Realize new revenue in your practice this year with Retainer Club! Upgrading your retainer program has never been more straightforward. Patients want online and easy. You want simple and profitable. Retainer Club gives you both. Built by dental professionals, Retainer Club’s technology platform is built to manage everything about your retainer program including billing, retainer fulfillment, KPI data and more.Retainer Club's customized Smile Care Plan allows you to offer a flexible membership program that brings 5 new revenue streams to grow your practice. Retainer Club's platform gives patients access to easy, fast, affordable online retainer ordering 24/7, and regular retainer replacement without ever having to call your office.On average, a Smile Care Plan can increase your practice revenue by $100,000 annually. We have built our program with first-hand industry insights to support the needs of practices and DSOs from the ground up. From on-boarding and client success planning to tech-enabled marketing solutions to support new patient growth, Retainer Club has you covered. Get started today at RetainerClub.com***Resources Mentioned in the Episode with Ryan Hawk:Tim Kight: [Focus3]Steven Pressfield: Do The Work: Overcome Resistance and Get Out of Your Own WayRyan Hawk: The Learning Leader ShowTasha Eurich - Insight: Why We're Not as Self-Aware as We Think ***Go Premium: Members get early access, ad-free episodes, hand-edited transcripts, exclusive study guides, special edition books each quarter, powerpoint and keynote presentations and two tickets to Dustin Burleson's Annual Leadership Retreat.http://www.theburlesonbox.com/sign-up Stay Up to Date: Sign up for The Burleson Report, our weekly newsletter that is delivered each Sunday with timeless insight for life and private practice. Sign up here:http://www.theburlesonreport.com Follow Dustin Burleson, DDS, MBA at:http://www.burlesonseminars.com
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    40 mins
  • Bob Sutton on The Friction Project: How Smart Leaders Make the Right Things Easier and the Wrong Things Harder

    Bob Sutton on The Friction Project: How Smart Leaders Make the Right Things Easier and the Wrong Things Harder
    Apr 5 2024
    Every organization is plagued by destructive friction—the forces that make it harder, more complicated, or downright impossible to get anything done. Yet some forms of friction are incredibly useful, and leaders who attempt to improve workplace efficiency often make things even worse. Drawing from seven years of hands-on research, The Friction Project by bestselling authors Robert I. Sutton and Huggy Rao teaches readers how to become “friction fixers,” so that teams and organizations don’t squander the zeal, damage the health, and throttle the creativity and productivity of good people—or burn through cash and other precious resources. Sutton and Rao kick off the book by unpacking how skilled friction fixers think and act like trustees of others’ time. They provide friction forensics to help readers identify where to avert and repair bad organizational friction and where to maintain and inject good friction. Then their help pyramid shows how friction fixers do their work, which ranges from reframing friction troubles they can’t fix right now so they feel less threatening to designing and repairing organizations. The heart of book digs into the causes and solutions for five of the most common and damaging friction troubles: oblivious leaders, addition sickness, broken connections, jargon monoxide, and fast and frenzied people and teams. Sound familiar? Sutton and Rao are here to help. They wrap things up with lessons for leading your own friction project, including linking little things to big things; the power of civility, caring, and love for propelling designs and repairs; and embracing the mess that is an inevitable part of the process (while still trying to clean it up).***The Burleson Box is brought to you by Retainer Club:Realize new revenue in your practice this year with Retainer Club! Upgrading your retainer program has never been more straightforward. Patients want online and easy. You want simple and profitable. Retainer Club gives you both. Built by dental professionals, Retainer Club’s technology platform is built to manage everything about your retainer program including billing, retainer fulfillment, KPI data and more.Retainer Club's customized Smile Care Plan allows you to offer a flexible membership program that brings 5 new revenue streams to grow your practice. Retainer Club's platform gives patients access to easy, fast, affordable online retainer ordering 24/7, and regular retainer replacement without ever having to call your office.On average, a Smile Care Plan can increase your practice revenue by $100,000 annually. We have built our program with first-hand industry insights to support the needs of practices and DSOs from the ground up. From on-boarding and client success planning to tech-enabled marketing solutions to support new patient growth, Retainer Club has you covered. Get started today at RetainerClub.com***Resources Mentioned in the Episode with Bob Sutton:Subtract by Leidy KlotzBobSutton.netThe Friction ProjectEd Catmull at PixarAndy Grove at IntelIdeo'Armeetingeddon' at DropBoxJAMA 2019 study on doctor time allocation***Go Premium: Members get early access, ad-free episodes, hand-edited transcripts, exclusive study guides, special edition books each quarter, powerpoint and keynote presentations and two tickets to Dustin Burleson's Annual Leadership Retreat.http://www.theburlesonbox.com/sign-up Stay Up to Date: Sign up for The Burleson Report, our weekly newsletter that is delivered each Sunday with timeless insight for life and private practice. Sign up here:http://www.theburlesonreport.com Follow Dustin Burleson, DDS, MBA at:http://www.burlesonseminars.com
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    38 mins
  • Karyn Gordon on The Three Chairs: How Great Leaders Drive Communication, Performance, and Engagement

    Karyn Gordon on The Three Chairs: How Great Leaders Drive Communication, Performance, and Engagement
    Mar 1 2024

    We all want to be great leaders who are confident, productive, and highly energized. But if you don’t learn foundational leadership skills, research shows you will face problems with communication, performance, engagement, and employee retention. The stakes are high. How can you quickly learn essential leadership skills?

    The Three Chairs provides a proven leadership framework to transform anyone’s ability to lead others. It’s the simplicity of this model that has led to this book reaching #2 on The Wall Street Journal, USA Today and #1 Amazon’s bestselling lists. Dr. Karyn Gordon's unique approach will show you how to:

    • Identify great leadership
    • Master communication
    • Enhance proper goal-setting
    • Improve decision-making
    • Reduce stress & anxiety
    • Increase employee engagement

    Learn simple tools you can easily apply at work and home that get results for everyone from CEO’s to students. Understand yourself more clearly, engage more deeply with others, and equip yourself to be a confident, great leader!

    ***

    The Burleson Box is brought to you by In Hand Dental:

    Are you trying to increase your treatment plan close rates while also increasing revenue? How can you do both for your dental practice without burning out an already burdened staff?

    The answer? Remote dental monitoring. You need a trusted HIPAA-compliant app that helps you and your staff work smarter, not harder. This needs to be an easy to use, easy onboard app that your patients will find fun to use, and will increase their engagement and success with aligners.

    You need the In-Hand Dental App. The In-Hand Dental App allows you to engage with your patients in real time, send individual and batched messages, and solve problems to increase compliance without using up chair time.

    The result? Happy patients, happy staff, and happy practices. With more revenue, and the ability to do more starts. With prices starting as low as $149 per month, it's perfect for a growing aligner business. Check us out and learn more at InHandDental.com

    ***

    Resources Mentioned in the Episode with Karyn Gordon:

    • The Three Chairs
    • DK Leadership
    • Leadership EQ Scorecard
    • 10 Steps to Grow Your Business
    • TED Talk Discussion Questions

    ***

    Go Premium: Members get early access, ad-free episodes, hand-edited transcripts, exclusive study guides, special edition books each quarter, powerpoint and keynote presentations and two tickets to Dustin Burleson's Annual Leadership Retreat.

    http://www.theburlesonbox.com/sign-up

    Stay Up to Date: Sign up for The Burleson Report, our weekly newsletter that is delivered each Sunday with timeless insight for life and private practice. Sign up here:

    http://www.theburlesonreport.com

    Follow Dustin Burleson, DDS, MBA at:

    http://www.burlesonseminars.com
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    36 mins
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