Let's talk about the topic most artists would rather avoid: MONEY.

You can be an incredible artist and still struggle financially if you don't understand the business side of your career.

In this week's episode of the Artist Next Level Podcast, I'm joined by Amber Rose, CPA, entrepreneur, working artist, and founder of Dots & Digits Accounting.

We dive into some of the biggest financial mistakes Amber sees artists making, including:

💰 Not tracking income and expenses
🎨 Underpricing your artwork
📊 Being afraid of numbers
💳 Spending too much on shows, subscriptions, and opportunities
🏦 Mixing personal and art-business finances
📈 Failing to reinvest in your business
🧾 Waiting until tax time to deal with your finances
🧠 And the mindset that keeps artists stuck in the "starving artist" story

But here's the big takeaway:

Understanding your numbers isn't about restriction. It's about freedom.

When you know what your art business actually costs, what you're earning, where your money is going, and what you need to charge, you can make better decisions—and build a career that actually supports the life you want.

🎧 Listen to the new episode of Artist Next Level and let's stop being afraid of the money side of being an artist.

Your art deserves a sustainable business behind it.

What happens when you give yourself permission to reinvent your life after 40?

In this inspiring conversation, Sergio Gomez sits down with photographer and artist Penny Fraser, creator of the Forty Over Forty Project, a five-year cultural legacy project documenting the stories of more than 150 women over the age of 40.

Penny shares how leaving a career in law and reconnecting with her creative side led her to a project that became much bigger than photography. Through intimate interviews, conceptual portraits, magazines, exhibitions, and community events, she is creating a living archive of women's stories—celebrating their resilience, transformation, accomplishments, and dreams.

Together, Sergio and Penny talk about reinvention, confidence, storytelling, resilience, community, and legacy—and what artists can learn from creating opportunities not only for themselves, but for others.

Penny also shares the lessons she has learned from listening to hundreds of women, the challenges of building a meaningful creative project from the ground up, and what happens when an artist stops waiting for opportunities and becomes an opportunity maker.

If you've ever wondered whether it's too late to start something new, this conversation is a powerful reminder: your next chapter may be the beginning of your most meaningful work.

Visit 40 Over 40 online: https://www.pennyfraserphotography.com

Instagram: @PennyFraserPhotography

Hosted by Sergio Gomez | Artist Next Level Podcast

In this episode of the Artist Next Level Podcast, Sergio Gomez introduces his simple yet powerful Three-Step Art Marketing Framework—a practical system artists can use to organize their social media marketing, create meaningful content, and attract the right audience.

Sergio breaks down the three essential stages of the framework: building awareness, building trust, and making the offer. He explains how artists can use these principles to structure their weekly content, strengthen connections with collectors and followers, and market their work with greater confidence and consistency.

Whether you're overwhelmed by social media or simply looking for a clearer marketing strategy, this episode provides an easy-to-remember roadmap that can simplify your marketing efforts and help you turn attention into engagement—and engagement into sales.