The $200 Billion Problem We Can Solve With Pocket Change
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About this listen
Twenty billion products are scanned daily. What if each scan funded biodiversity protection?
In this episode, we break down the simple math behind a complex problem: the $200 billion biodiversity funding gap requires just 2.74 cents per scan to solve. We explore how BioSquares turns product scans into ecosystem funding, why the World Economic Forum just validated this approach, and what happens when the blue economy pilot launches in Q2 2026.
Discover why 1% adoption generates $3.65 billion annually—and what comes next.
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