Streaming into 2025: Trends and Challenges with Lisa Jäger
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Streaming into 2025: Trends and Challenges with Lisa Jäger
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In this episode of The Better Growth Blueprint, Kai Bandilla sits down with Lisa Jäger, Partner within the Tech, Media and Telco (TMT) practice at Simon-Kucher. Lisa shares her insights on the evolving landscape of media and streaming services, drawing on findings from Simon-Kucher’s Global Streaming Study. They discuss key trends for 2025, including consumer streaming fatigue, ad-supported subscription models, and strategies for retaining subscribers in a crowded market. Lisa also dives into the impact of Generative AI on the TMT sector, highlighting its potential, challenges, and the importance of sustainable growth in tech businesses.
For more resources, please visit: https://www.simon-kucher.com/
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