Startup Witch cover art

Startup Witch

Startup Witch

By: JULIA GEORGI
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Startup basics for early stage SaaS founders who refuse to fail 🔥Copyright 2026 JULIA GEORGI Economics Leadership Management Management & Leadership
Episodes
  • Did You Hire a CSM… or a Shock Absorber? The Truth About Customer Success Burnout
    May 28 2026

    Customer Success Manager stress is not a people problem — it’s a business problem. In this video, we break down why overwhelmed CSMs are the clearest signal that your startup is misaligned.

    Based on a 2025 survey of 400+ Customer Success professionals, we explore what actually drives stress (hint: it’s not your clients), why it gets worse with seniority, and how internal chaos silently damages retention and growth. If you’re a founder, operator, or SaaS leader, this will help you diagnose hidden issues in your company and fix the system—not just the symptoms.

    📱 Stay Connected

    Follow on Instagram: https://www.instagram.com/startup_witch/

    Follow on TikTok: https://www.tiktok.com/@startup_witch

    Follow Julia on LinkedIn: https://www.linkedin.com/in/juliageorgi/

    Visit Julia's innovation Studio: https://kbngconsulting.com/kbng-innovation-studio

    📊 Resources

    📥 Download the full Customer Success Stress Report: https://drive.google.com/file/d/1getCPZVBBo-eUXic2R0Mf8yphkeRcOY6/view?usp=sharing

    👩‍💼 About the Host

    Julia George is a serial founder, ex-business consultant, and creative strategist helping early-stage SaaS founders cut through hype and build authentic, profitable businesses.

    ⏱️ Timestamps

    00:00 — Why CSM stress signals deeper problems

    02:26 — What Customer Success actually does

    03:35 — Internal chaos vs client pressure

    05:30 — Daily stress & burnout patterns

    06:50 — 3 ways to fix your system

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    9 mins
  • Give Me 10 Minutes and I’ll Fix Your Startup… Or Will I?
    May 21 2026

    Fix your startup faster by identifying the hidden patterns killing growth — in just 10 minutes. This video breaks down founder mistakes, startup strategy, and why most startups stall despite having a product, team, and roadmap.

    If your startup feels stuck, this is for you. You’ll learn how hesitation, weak positioning, shallow networks, emotional reactions to feedback, and late-stage sales thinking silently destroy momentum. This is not theory — it’s a practical mindset and strategy reset for founders who want traction, clarity, and real growth.

    📱 Stay Connected

    Follow on Instagram: https://www.instagram.com/startup_witch/

    Follow on TikTok: https://www.tiktok.com/@startup_witch

    Follow Julia on LinkedIn: https://www.linkedin.com/in/juliageorgi/

    Visit Julia's innovation Studio: https://kbngconsulting.com/kbng-innovation-studio

    👩‍💼 About the Host

    Julia George is a serial founder, ex-business consultant, and creative strategist helping early-stage SaaS founders cut through hype and build authentic, profitable businesses.

    ⏱️ Timestamps

    00:00 Introduction — Can you fix a startup in 10 minutes?

    00:07 Why startups really fail (invisible patterns)

    00:25 Who this is for (stuck but “doing everything right”)

    00:42 Stop “trying” — commit like a real founder

    01:21 Lean vs cheap — why perception drives revenue

    02:09 Build leverage networks, not busy connections

    03:04 The emotional cost of feedback (founder reality)

    04:30 Start sales early — distribution is the advantage

    05:06 Ignore hype — competitors aren’t what they seem

    05:48 The real patterns killing your startup

    Show More Show Less
    6 mins
  • What Developers Fear and Founders Ignore (inside our 2025 survey)
    May 14 2026

    We explore a hard truth for early-stage founders: developer stress is not primarily caused by workload or code complexity, but by leadership misalignment. Based on our 2025 research at KB&G innovation studio, this video breaks down why unclear expectations, shifting priorities, and missing context are slowly exhausting engineering teams and how founders can fix it before burnout, churn, and execution breakdowns appear.

    You’ll learn what developers actually fear, why stress is already widespread even in small teams, how misalignment spreads through product and customer layers, and what practical alignment mechanisms founders (especially non-technical ones) can implement immediately.

    Download full report here:

    https://drive.google.com/file/d/164-Jl4neGgsTh5W8vrBl0b5ujTtno5KY/view?usp=sharing

    📱 Stay Connected

    Follow on Instagram: https://www.instagram.com/startup_witch/

    Follow on TikTok: https://www.tiktok.com/@startup_witch

    Follow Julia on LinkedIn: https://www.linkedin.com/in/juliageorgi/

    Visit Julia's innovation Studio: https://kbngconsulting.com/kbng-innovation-studio

    👩‍💼 About the Host Julia George is a serial founder, ex-business consultant, and creative strategist helping early-stage SaaS founders cut through hype and build authentic, profitable businesses.

    ⏱️ Timestamps

    00:00 — founders need to hear this

    00:53 — the most touchy part: developer fears

    02:04 — the baseline: stress is already there

    03:23 — unclear expectations are more damaging than bad code

    05:42 — misalignment spreads

    06:44 — how developers cope (and why that’s dangerous)

    07:30 — how to change this

    08:55 — developers are extraordinary

    Show More Show Less
    10 mins
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