Smart Bidding in Google Adwords: Drastically Cut Down your Bid Management Time
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Smart Bidding in Google Adwords: Drastically Cut Down your Bid Management Time
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Smart Bidding is a subset of automated bid strategies that use machine learning to optimize for conversions or conversion value in each and every auction—a feature known as “auction-time bidding”. Target CPA, Target ROAS, Maximize Conversions, and Enhanced CPC (ECPC) are all Smart Bidding strategies. Know more about our podcast.
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