What if the future of AI is not about learning more tools, building more workflows, or becoming more technical at all?
In this episode of PROMPTED we sits down with Jared Robin, Co-Founder of RevGenius, a global community of more than 60,000 go-to-market professionals, to explore where AI adoption is actually headed and why 2026 needs to be the year AI becomes human native.
Jared brings a rare vantage point, shaped by daily conversations with sales, marketing, RevOps, and customer success leaders who are navigating AI mandates, tool overload, and rising complexity. Together, they unpack why forcing GTM teams to become AI builders is the wrong long-term bet, why so many AI pilots fail, and how the next wave of AI tools must remove friction instead of adding it.
This conversation goes beyond tactics to focus on first principles. You will hear why creativity is becoming a competitive advantage, how human-native AI changes workflows for revenue leaders, and what strategic thinkers should focus on now as AI becomes easier to build but harder to stay ahead with.
This episode is especially relevant for GTM professionals who want clarity without hype, practical insight without heavy technical depth, and a clearer mental model for evaluating AI and agentic tools in the years ahead.
Topics covered include:
- Why 2025 forced humans to become AI native and why that model breaks
- What human-native AI actually means in day-to-day GTM work
- The hidden cost and complexity of current AI tooling
- Why data foundations still matter more than new tools
- How creativity, category design, and strategy shape the future of AI adoption
Learn more and connect with Jared Robin:
- Jared’s LinkedIn Profile: https://www.linkedin.com/in/jaredrobin/
- His personal website: https://jaredrobin.com/
- The RevGenius Website: https://www.revgenius.com/
- The Post that kicked off this conversation: https://www.linkedin.com/posts/jaredrobin_2025-humans-need-to-be-ai-native-2026-activity-7402395343184699392-0KQR/
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