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Profitable Women

Profitable Women

By: Sheila Hansen
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If you find yourself avoiding conversations about money, are burnt out from working all the time, wonder where all your cash goes, and are tired of not paying yourself consistently, you are in the right place. Profitable Women is for those who don't want to choose between their career and motherhood. This podcast is to educate you on the financial side of running a profitable and sustainable business. It is a safe place where you are seen and heard in your fears as a business owner. We will talk about the money stories that are showing up in your everyday business decisions and allow ourselves to get curious about the numbers to welcome financial abundance in our lives. You can expect to find episodes about mindset, financial strategy, and numbers all with the goal of aligning our business to our life. If you believe in what you do and want to make it sustainable while building wealth, Profitable Women is the podcast for you! Your host, Sheila Hansen, is a CPA, certified coach, and business mentor who supports female business owners to make confident financial decisions. In addition to solo episodes, we will hear from other expert female guests who are out there supporting women with the work they do. As profitable women we are in this together! Find more resources at hansenllc.net and be sure to follow Sheila on IG @Sheila.Hansen.CPA [Disclaimer: Any opinions, recommendations, and tips offered on this podcast or other social media forms do not constitute individual tax or accounting advice. This content is designed to provide education and awareness of financial topics and responsibility for the benefit of the general public. Please consult a professional before implementing any of the suggestions made by Sheila or Sheila Hansen, LLC]2024 Economics Leadership Management & Leadership Personal Finance
Episodes
  • Honoring the Season I'm In
    Dec 25 2025

    As the year winds down, I find myself reflecting deeply, prompting a heartfelt decision to pause the Profitable Women podcast temporarily. This isn't a goodbye, but honoring the season I’m in, allowing for rest, reflection, and clarity. I'm stepping into a season where I can savor the last moments of having my children at home before the season shifts again.

    Thank you for being part of this journey, for your unwavering support, and for growing alongside me. Until the next season reveals itself, take care of yourself, honor your season, and continue building a life and business that feels authentically yours.

    In this episode, I cover:

    • An acknowledgment of the need for rest, reflection, and a chance to honor the season I’m in
    • The importance of aligning our lives and businesses with our intuition and natural seasons
    • My heartfelt gratitude for you being part of this journey with me, for growing together, and for allowing me to share this space

    Connect with Sheila:

    • Follow on Instagram @sheila.hansen.cpa
    • Check out our website https://www.hansenllc.net

    Make sure to hit subscribe/follow so you never miss a convo!

    Find the complete show notes here: https://www.hansenllc.net/honoring-the-season

    Resources & Links:

    • Join our weekly newsletter, Millionaire Mindset
    • Learn more about our Services

    Show More Show Less
    6 mins
  • Color Outside the Lines: Personal Style as a Business Strategy with Ellie Steinbrink
    Dec 18 2025

    In today’s episode, I welcome Ellie Steinbrink, a personal branding expert and stylist who empowers female entrepreneurs through the lens of style. With a background in psychology, marketing, and branding, Ellie helps women develop a personal style that feels authentic and truly supports their professional brand.

    We dive into the connection between personal style, self-trust, and empowerment. Ellie shares thoughtful insights on moving beyond the societal expectations that often shape how women feel they “should” show up. She offers practical guidance on embracing vulnerability and shifting from performance to identity.

    Throughout our conversation, we talk about how aligning your appearance with your goals can strengthen confidence, especially in public speaking and representing your brand. Ellie’s story is a beautiful reminder of the power of authenticity and self-expression in entrepreneurship. Whether you’re transitioning from corporate life or redefining your personal brand, this episode is full of wisdom and encouragement.

    In this episode, we cover:

    • How Ellie’s unique background shapes her approach to empowering women through personal style, emphasizing the power of stepping into your authentic self
    • Practical tips on how women can leverage personal style as a powerful tool for self-representation, especially in high-stakes environments like speaking engagements
    • How embracing an identity-focused approach can lead to lasting changes and a more authentic, fulfilling life

    Connect with Ellie:

    • Follow on Instagram @style.decoded
    • Follow on LinkedIn
    • Check out her website
    • Listen to her podcast

    Connect with Sheila:

    • Follow on Instagram @sheila.hansen.cpa
    • Check out our website https://www.hansenllc.net

    Make sure to hit subscribe/follow so you never miss a convo!

    Find the complete show notes here: https://www.hansenllc.net/personal-style-as-a-business-strategy


    Resources & Links:

    • Join our weekly newsletter, Millionaire Mindset
    • Learn more about our Services

    Show More Show Less
    44 mins
  • Starting a Business in College: Harmony Media's Story with Makenna Campbell
    Dec 11 2025

    In today’s episode, I’m joined by Makenna Campbell, founder of Harmony Media, as she shares her story of starting a business while still in college. Makenna takes us back to her roots in agribusiness, where she originally planned for a career in sales, until a pivotal internship at a small co-op opened the door to video content and storytelling in agriculture. With no prior experience, she leaned into curiosity, taught herself video production through online resources, and began creating meaningful content for local farmers and events.

    We talk about the early fears that tend to show up, especially worrying about what others might think, and how moving through those moments allows us to share our gifts more freely. We also discuss the practical side of building a business in college, including the unexpected learning curve of managing taxes and the importance of preparing as success begins to grow.

    From balancing social media work with financial planning to trusting her instincts, Makenna reminds us of the power of authenticity and the flexibility that entrepreneurship can bring.

    In this episode, we cover:

    • How a college internship led to Makenna starting a business in college
    • The unexpected challenges that come with entrepreneurship, such as initial fears about what others will think, and the reality of managing taxes for a business
    • Why authenticity is critical to sustainable business growth
    • The freedom and flexibility that come with owning a business, particularly the ability to adapt operations to life's changing seasons

    Connect with Makenna:

    • Follow on Instagram @harmonymedia_
    • Follow on Facebook
    • Check out her website

    Connect with Sheila:

    • Follow on Instagram @sheila.hansen.cpa
    • Check out our website https://www.hansenllc.net

    Make sure to hit subscribe/follow so you never miss a convo!

    Find the complete show notes here: https://www.hansenllc.net/starting-a-business-in-college


    Resources & Links:

    • Episode 72: Building a Sustainable Business with Profit Shift: Makenna Campbell’s Story
    • Join our weekly newsletter, Millionaire Mindset
    • Learn more about our Services

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    34 mins
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