The agriculture industry faces a critical need to unify and amplify its narrative.

In this episode, we talk with Patrick Kelly, Founder and Host of The Produce Industry Podcast, Produce and Supply Chain Industry Expert, about how the Ag Industry Needs to Get Together and Share Their Story.

By leveraging modern tools, particularly social media platforms, farmers, ranchers, and agricultural professionals can directly connect with consumers and the wider public. Gone are the days of relying solely on traditional media; now, AG can showcase its practices, innovations, and passion behind food production through authentic stories, compelling visuals, and interactive engagement.

This direct approach allows for transparency, dispels misconceptions, and builds trust, ultimately shaping a more informed and appreciative public understanding of agriculture's vital role.

In this episode, we talk about how to maximize your Trade Show experience.

We talk with Ross Nelson, Executive in the Produce & Supply Chain Industry, Business Leader and Produce Advocate.

Trade shows can be a whirlwind of activity. In this episode, we'll share insider tips to help you navigate the trade show floor. From maximizing your booth space and capturing attendee attention to building meaningful connections and leaving a lasting impression, we'll cover the essentials to make the most of your time and resources. Whether you're exhibiting or simply attending, this episode will provide valuable insights to enhance your overall trade show experience.

In this episode, we discuss the differences and similarities between Ranchers and Farmers. We talk with Jay Doan, a Rancher, and Agropreneur from North Dakota Black Leg Ranch.

Farmers actively cultivate crops through labor-intensive practices like planting, weeding, and harvesting.

Ranchers raise livestock, primarily cattle, on large tracts of land. While both contribute to the food supply, their methods differ significantly.

Both share the common goal of providing sustenance, but their methods differ significantly.

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