Pro-Innovation Bias: Why Startups Often Overestimate New Ideas and How to Think Smarter cover art

Pro-Innovation Bias: Why Startups Often Overestimate New Ideas and How to Think Smarter

Pro-Innovation Bias: Why Startups Often Overestimate New Ideas and How to Think Smarter

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Why Startups Fall for the Pro-Innovation Bias (And What That Means for Founders)
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