Niche vs Majority

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Niche vs Majority

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Pocasting is often compared to mass media and so people try to produce the kind of content that would run successfully on a radio station. However, a broadcaster needs to appeal to the masses because only with huge numbers they can hope to bring in the money required to run a massive operation. But in our modern crowdsourced world in which everyone is free to pick their own content this isn't the only way to think about that...

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