Lithuania & Slovenia: Creating a brand platform that engages stakeholders

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Lithuania & Slovenia: Creating a brand platform that engages stakeholders

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Marius Gurskas, Director of Communications for the Government Chancellery of Lithuania, returns on this episode of Place2Place to speak with Karmen Novarlic, Head of Department – Business Communication at Slovenian Tourist Board. Listen in to discover how the Slovenian Tourist Board has worked to strengthen the country’s emotional appeal, how clear values allow the team to adapt quickly to change, and innovative new ways they’re using technology to reach their audiences.

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