In this episode of Let's Talk Chattanooga Real Estate, Blake Watson breaks down the latest Chattanooga MLS data from April 2026 and explains what is really happening in the local housing market this spring.

The Chattanooga market is shifting away from the fast-paced seller frenzy of the past few years and moving into a more balanced market. Inventory is rising across much of the region, homes are taking longer to sell, and price growth has slowed to a more normal pace. But despite these changes, the market is not crashing.

One of the biggest themes in this episode is that not all of Chattanooga is the same market anymore. Different neighborhoods and zip codes are performing very differently depending on inventory levels, buyer demand, and pricing trends.

Blake takes a closer look at several local areas including Hixson, East Brainerd, Southside Chattanooga, Ooltewah, East Ridge, Highland Park, Orchard Knob, Catoosa County, and Walker County. Some areas are still showing strong seller market conditions while others are becoming more favorable for buyers.

You will learn:

How rising inventory is affecting Chattanooga home prices

Why some neighborhoods are still seeing strong appreciation

Which areas are shifting toward buyer-friendly conditions

What absorption rate and days on market tell us about the market

How sellers should position their homes in today’s market

Why buyers may have more negotiating power in certain areas

Why Chattanooga is now a collection of micro markets instead of one single market

Whether you are thinking about buying, selling, investing, or simply staying informed, this episode provides valuable insight into the current state of Chattanooga real estate in Spring 2026.

For questions about your neighborhood or your real estate goals, contact Blake Watson with Epique Realty at 423-315-1815, or office 888-893-3537.

Visit AtHomeChattanooga.com

Follow Blake Watson on Facebook and LinkedIn as Blake Watson, and Instagram @rocknrollblake

Episode Description

Homeowners insurance costs have been rising fast, and many homeowners are feeling the pressure. In this episode, Blake Watson breaks down why premiums have increased so dramatically and what homeowners in the Chattanooga and Northwest Georgia area can do to manage and potentially reduce those costs. From understanding rebuild values to avoiding costly coverage mistakes, this episode offers practical strategies to protect your home and your finances.

What You’ll Learn in This Episode

• Why homeowners insurance premiums have increased by nearly 70 percent in recent years
• How rising construction costs directly impact your insurance rates
• The role of severe weather and national risk trends in local premiums
• What reinsurance is and why it affects what you pay
• How stricter underwriting is changing the way homes are insured

Key Strategies to Save Money

Review and shop your insurance policy every year

Compare bundled vs separate home and auto policies

Evaluate whether raising your deductible makes financial sense

Work with your insurance agent to adjust coverage and structure

Smart Homeowner Upgrades That May Lower Risk

Installing a new or more durable roof

Adding monitored security systems

Upgrading windows, doors, and electrical systems

Improving drainage and storm resilience around your property

Common Mistakes to Avoid

Letting your policy auto renew without review

Switching from replacement cost to actual cash value coverage

Underinsuring your home based on market value instead of rebuild cost

Overlooking exclusions like sewer backup or flood damage

Important Coverage Insights

Replacement cost coverage helps fully restore your home after a loss

Actual cash value policies may leave you paying large out of pocket costs

Flood insurance may be worth considering even outside high-risk zones

Wind and hail deductibles may differ from your standard deductible

Local Perspective

This episode highlights real examples from the Chattanooga area, including storm damage, flooding, and insurance challenges homeowners have faced in recent years.

Bottom Line

Homeowners insurance is no longer a set it and forget it expense. Active management, regular reviews, and informed decisions are essential to controlling costs and avoiding major financial setbacks.

Connect with Blake Watson from Epique Realty

Call or text (423) 315-1815

Visit athomechattanooga.com

Follow on Facebook and LinkedIn as Blake Watson

Instagram: @rocknrollblake

Office phone (888) 893-3537

Podcast

Let’s Talk Chattanooga Real Estate

Hosted by Blake Watson, Epique Realty

Selling Your House for Cash or Retail: What Every Chattanooga Homeowner Should Know

If you have owned a home in the Chattanooga area for any length of time, chances are you have received a postcard or letter promising a fast cash offer with no repairs and no hassle. But what does that actually mean, and is it the right move for you?

In this episode, Blake Watson with Epique Realty breaks down the three main ways you can sell your home and helps you understand the real differences between them so you can make the best decision for your situation.

Blake covers cash offer companies, also known as direct buyers or iBuyers, and explains how they work, what that initial offer really means, and why their offers typically come in below market value. He also explains how wholesalers operate and why their process is different from a direct cash buyer, even though their marketing can look very similar. And he walks through what a traditional retail sale through the MLS looks like, including the advantages of broader market exposure and what it takes to get your home ready.

You will also learn how to think through which option fits your property and your priorities. Whether you are dealing with a home that needs significant repairs, a major life transition, or you simply want to maximize your sale price, this episode helps you understand the trade-offs clearly before making one of the biggest financial decisions of your life.

Blake also explains how he works with sellers to explore multiple options side by side, including running a cash offer and a retail listing at the same time so you can compare real numbers and make an informed choice.

Topics covered in this episode include how cash offer companies gather information on your home, what wholesalers actually do and how their profit structure works, why homes listed on the MLS tend to attract more competition and higher offers, what situations favor a cash sale versus a retail listing, and how to avoid making a rushed decision when the postcards and letters start arriving.

To reach Blake Watson with Epique Realty, call or text 423-315-1815. Find him on Facebook and LinkedIn as Blake Watson and on Instagram: @rocknrollblake. You can also visit www.athomechattanooga.com or call the brokerage office at 888-893-3537.

Let's Talk Chattanooga Real Estate covers home buying, home selling, home improvement tips, market trends, and investing in real estate. If you own or want to own real estate in the Chattanooga, Tennessee area, this podcast is for you.