Legacy Fundraising Chat cover art

Legacy Fundraising Chat

Legacy Fundraising Chat

By: Sanita Guddu of Persuasion - Legacy Consultant and Training Specialist
Listen for free

About this listen

Feeling you don’t have time for legacy fundraising marketing? Or don’t know where to start? As a former Legacy Marketing Manager, I have been where you are. Having managed regional legacy teams, organised and presented at over 110 legacy events I love the whole journey from having conversations to stewarding pledgers. Now as a legacy consultant, I hear people who have responsibility for this fundraising stream struggling, and I don't want you to. Episodes are created to help you to increase your legacy income, whilst filled with wisdom and easy actionable tips all under 30 minutes.Sanita Guddu of Persuasion - Legacy Consultant and Training Specialist Economics Marketing Marketing & Sales
Episodes
  • Ep98: How to talk to High-Net-Worth Individuals about legacies
    Mar 4 2026

    Are you confident talking to high-net-worth donors about legacies? If not, you’re not alone! Listen for simple and respectful ways to start this conversation.

    Got a question or want to find out more about Legacy Lens service? Drop me an email hello@legacyfundraisingchat.co.uk

    Sign up for your monthly dose of tips and inspiration with my newsletter here.

    Visit my website for more info


    P.s Could you do me a favour please? If you are enjoying my podcast, I’d love it if you could either subscribe, share with one other person or leave a review as to why others should listen at Podchaser

    Show More Show Less
    9 mins
  • Ep97: A chat with Ashley Rowthorn and Dr Claire Routley "What We Love (and Loathe) About Legacy Marketing Part 2
    Feb 18 2026

    Tired of “Leave a lasting legacy” and beach-walking couples? Alongside, Claire and Ashley, we unpick the clichés of legacy fundraising — and share what really inspires people to give.

    Got a question? Drop me an email hello@legacyfundraisingchat.co.uk

    Sign up for your monthly dose of tips and inspiration with my newsletter here.

    Visit my website for more info


    P.s Could you do me a favour please? If you are enjoying my podcast, I’d love it if you could either subscribe, share with one other person or leave a review as to why others should listen at Podchaser

    Show More Show Less
    33 mins
  • Ep96: A chat with Ashley Rowthorn and Dr Claire Routley "What We Love (and Loathe) About Legacy Marketing Part 1
    Feb 4 2026

    We’re calling out legacy clichés — from Will puns to “a gift that costs nothing today.” Hear what makes us cringe, laugh, and rethink how we talk about legacies.


    Got a question? Drop me an email hello@legacyfundraisingchat.co.uk


    Sign up for your monthly dose of tips and inspiration with my newsletter here.


    Visit my website for more info


    P.s Could you do me a favour please? If you are enjoying my podcast, I’d love it if you could either subscribe, share with one other person or leave a review as to why others should listen at Podchaser

    Show More Show Less
    29 mins
No reviews yet