In this coaching episode, we work with Dr. Javier Carlin, founder of the Hidden Revenue Company and creator of the Sales Breakthrough System. Discover how Javier transitioned from physical therapy to helping sales professionals overcome the 95% of mental blocks that hold them back from peak performance. We explore his unique approach to creating a private podcast that serves as a daily ritual system, complete with morning routines, evening resets, and mindset priming techniques designed to help salespeople achieve consistent results.

Topics Covered

• Transitioning from free to paid private podcast strategies
• Creating daily ritual content that encourages repeat listening
• Using private podcasts for pre-call anxiety and mindset work
• Structuring a 5-episode series for maximum engagement
• Implementing listener tags and dynamic content for reactivation
• Setting up automated email sequences to increase consumption
• Using super listener scores to identify hot leads
• Creating visual tutorials to improve subscription rates

Links Mentioned

• Website: https://hiddenrevenue.co/
• Sales Breakthrough System: https://salesbreakthroughsystem.com/register

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In this coaching episode, Lindsay works with Cepee Tabibian, founder of She Hit Refresh, to optimize her private podcast strategy for her membership community. Cepee helps women over 30 move abroad, particularly American women relocating to Europe. Discover practical strategies for improving membership engagement, creating compelling audio lead magnets, and using private podcasts to reduce churn while building stronger connections with busy, mobile audiences.

Topics Covered

• Current private podcast implementation for membership replays
• Strategies to increase subscription rates and engagement
• Email deliverability solutions and reminder sequences
• Creating audio companions for existing PDF lead magnets
• Developing an "Ultimate Guide" audio series as a lead magnet
• Using private podcasts for re-engagement campaigns
• Advanced features like dynamic content and listener segmentation
• Prioritizing implementation steps for maximum impact

Links mentioned:

• Move Abroad Masterclass (30+) shehitrefresh.com/masterclass
• Visa Guide to Living to Europe shehitrefresh.com/visaguide
• Free Move Abroad Guide shehitrefresh.com/moveabroadguide
• Website shehitrefresh.com
• Instagraminstagram.com/shehitrefresh

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In this case study episode, we explore Erin Kelly's approach to audio summits that completely flips the traditional summit model. As CEO and co-founder of MemberVault, Erin shares how she's run three different types of audio summits using Hello Audio, each designed to maximize results while keeping her calendar completely clear. Discover how asynchronous audio summits can drive significant list growth, revenue, and strategic partnerships while being easier for both hosts and speakers to manage.

Topics Covered

• Three different audio summit formats and their unique benefits
• Asynchronous speaker management using MemberVault and Hello Audio
• The sweet spot of 10-13 speakers for optimal results
• Revenue generation strategies including lifetime passes and affiliate programs
• Automation systems for speaker onboarding and follow-up
• Content consumption patterns across different audio formats
• Long-term traffic generation through evergreen summit content

Links Mentioned

• Website: https://membervault.co/
• Free trial: https://membervault.co/free
• Community: https://m.facebook.com/groups/membervault

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