Keep It Moving cover art

Keep It Moving

Keep It Moving

By: Alison Bell Melissa Arlena
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About this listen

Between the two of us, we have combined 27 years in photography,10 years in IT and have lived through 9 business relocations. 4 moves ago I was frustrated watching my peers grow their businesses in one place while I was starting from scratch again. I knew I couldn't be the only one relocating and wanting more financial stability. Despite my Googling, all I could find were vague blog posts, moderately interesting podcasts but not one truly helpful resource on how to relaunch my business in a new city. Since then, I've streamlined a process to relocate and restart my business faster - booking clients within a month of arriving in my new location. It is possible to have clients waiting for you on the other side! I can help get you there. I've pivoted after 10 years as a wedding photographer to lifestyle newborns and then moved my business twice in 2 years. Each time I used SEO to get found on Google and grow my business. As a former IT nerd, I have a knack for taking technical things and making them simple and relatable. I'm using that superpower for good and helping photographers tackle their website SEO and get booked by their ideal clients!2023 Art Economics Marketing Marketing & Sales
Episodes
  • 84: Digital Organization - Files, Folders and Finally Getting Your Sh*t Together
    Feb 2 2026

    Last call! Map Out Your Marketing pop-up workshop with Alison is on February 4th—60 minutes to get your entire year planned so you can stop reactive marketing and start getting booked. Get all the details here! DM Alison on Instagram @‌alisonbellphotog with questions

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    We're diving into the backend systems that keep a photography business running smoothly—because staying organized with photo file organization systems isn't just about tidiness, it's about saving time and reducing stress when you're juggling client work, blogging, and marketing content. Whether you're restructuring your business or relocating, having a clear system for organizing your client files, financial records, and marketing assets is non-negotiable.

    On this episode:

    • Client folder systems and naming conventions
    • Financial organization and bookkeeping workflows
    • Marketing assets and brand elements management

    Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

    Thinking about a pivot or transition in your photography business? Book a free 15 minute discovery call with Alison to talk through your next move.

    Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them here: https://35topics.com

    Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required: https://mentor.alisonbellphotographer.com/freebie

    Links:

    • Leave a review in Apple or on Spotify
    • 5 SEO Mistakes Killing Your Photography Business Webinar
    • Download 39 FREE Ways to Get More Clients
    • Get Melissa's Free Blog Post Topics
    • Find Alison on IG @‌alisonbellphotog
    • Find Melissa on IG @‌pictureperfectrankings

    Used #getbookedpodcast on socials!

    Show More Show Less
    26 mins
  • 83: Image SEO Made Simple for Photographers
    Jan 26 2026

    Map Out Your Marketing pop-up workshop with Alison is on February 4th—60 minutes to get your entire year planned so you can stop reactive marketing and start getting booked. Get all the details here! DM Alison on Instagram @‌alisonbellphotog with questions

    ________________________

    We're breaking down exactly why image SEO for photographers matters and giving you the actionable steps to stop sabotaging your website's performance while increasing visibility in Google image search where real clients are actually looking for you.

    On this episode:

    • File naming strategies that actually drive SEO traffic

    • Image sizing and compression techniques to improve page speed

    • Alt text best practices without keyword stuffing

    If you're ready to optimize every image on your website and finally show up in Google image search, Melissa has created an image optimization checklist to grab—it's a simple download you can print and reference anytime you're uploading to your blog or exporting images.

    Join Alison for a free 15 minute discovery call to discuss if this workshop is the right fit for you, or reach out on Instagram @‌alisonbellphotographer to get on the email list for workshop details.

    Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

    Ready to streamline your content? Melissa's got you covered with her 35+ Blog Post Topics freebie—grab them here: https://35topics.com

    Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required: https://mentor.alisonbellphotographer.com/freebie

    Links:

    • Leave a review in Apple or on Spotify
    • 5 SEO Mistakes Killing Your Photography Business Webinar
    • Download 39 FREE Ways to Get More Clients
    • Get Melissa's Free Blog Post Topics
    • Find Alison on IG @‌alisonbellphotog
    • Find Melissa on IG @‌pictureperfectrankings

    Used #getbookedpodcast on socials!

    Show More Show Less
    17 mins
  • 82: Using AI In Your Photography Business
    Jan 19 2026

    We're sharing how we're actually using AI in our photography businesses—from client meetings to content creation to email writing. If you're not an early adopter, this episode shows you practical, real-world ways to use AI to enhance your work without replacing your personal touch.

    On this episode:

    • Practical AI tools for recording meetings, taking notes, and capturing client consultations

    • Creating SEO-optimized alt text and polishing written content with AI assistance

    • Using voice memos and transcription to turn spoken ideas into blog posts and emails

    Tools & Resources Mentioned

    Fathom records your meetings and generates notes automatically, so you can stay focused on your clients instead of typing during consultations.

    For creating content from voice, Google Meet with Gemini lets you transcribe your live videos and turn them into written format for blogs, emails, or emails for your audience.

    Claude and ChatGPT are both powerful for refining alt text, rewriting copy with your brand voice, organizing client questions for FAQs, and turning transcripts into content.

    Important Reminder

    While AI is a powerful tool to make your life easier, always review and personalize AI-generated content. Your voice, stories, and personality are what connect with your clients and set you apart from other photographers. Never post AI content without double-checking for accuracy and adding your unique perspective.

    Get Personalized Guidance

    If you're overwhelmed figuring out where to start with your website and content strategy, Melissa has created 35 Blog Post Topics to help you build a foundation that connects with your audience.

    For one-on-one conversation about your photography business goals, Alison offers a free 15 minute discovery call to help you map out your next steps.

    Tired of being invisible on Google? Learn the 5 SEO mistakes keeping photographers from getting found (and how to fix them) in Melissa's free masterclass: https://pictureperfectrankings.com/mistakes

    Looking for your next clients? Grab Alison's list of 39 FREE ways to get more bookings—no ads required: https://mentor.alisonbellphotographer.com/freebie

    Links:

    • Leave a review in Apple or on Spotify
    • 5 SEO Mistakes Killing Your Photography Business Webinar
    • Download 39 FREE Ways to Get More Clients
    • Get Melissa's Free Blog Post Topics
    • Find Alison on IG @‌alisonbellphotog https://www.instagram.com/alisonbellphotog/
    • Find Melissa on IG @‌pictureperfectrankings

    Used #getbookedpodcast on socials!

    Show More Show Less
    22 mins
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