Much of the complexity of the cannabis plant stems from its aromatic compounds beyond terpenes, such as sesquiterpenes, aldehydes, esters, and ketones, and sulfur compounds, which are difficult to preserve during cultivation and extraction.

In this episode, I sit down with Daniel Cook, CEO of True Terpenes, to discuss the company's Headstash product line and its ability to preserve volatiles and restore a strain's true expression.

We also discuss the future of sensory science in cannabis, the need for a shared language around aroma and flavor.

Cook shares his perspective on the future of cannabis beverages, global markets, and how better understanding the plant's complexity could shape the next phase of cannabis innovation.

https://trueterpenes.com

The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal.

Get in touch with pam@InnovatingCannabisPodcast.com.

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Is Peru the Next Hot Market for US Cannabis Brands?

If you work with hemp, the market is about to open for import/export operations.

Peru's medical cannabis framework dates to 2017, when cannabis was legalized for medicinal use, scientific research, and pharmaceutical production. Patient associations gained cultivation rights in 2021, though the market remained limited — by mid-2025, official records showed just 27 cannabis-related marketing authorizations, most for natural products rather than medicines.

That's changing. A new law passed in December 2024 established the legal basis for industrial hemp below 1% THC. The draft regulation specifically addresses hemp derivatives in processed foods, beverages, supplements, and additives — with hemp edibles and beverages expected to be permitted as regulated food products.

Today, we meet José Escalante, co-founder of Organnical, a telehealth platform, who has been working directly with Peruvian lawmakers to help shape the emerging framework.

The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal.

Get in touch with pam@InnovatingCannabisPodcast.com.

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New York retailers have been among the most vocal critics of METRC's required Retail ID tags — another layer in the state's track-and-trace system that adds real labor and cost burdens for operators.

QRLogix, a labeling software company with roots in the medical industry, has adapted its technology to work within the METRC framework and eliminate that burden.

Here to explain how it works is David Carson, CEO of QRLogix.

The Innovating Cannabis podcast is produced and hosted by Pam Chmiel, a freelance writer and editor for the Cannabis Industry Journal.

Get in touch with pam@InnovatingCannabisPodcast.com.

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Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.