In this episode of the Industry Matters Respiratory Edition, recorded live at VGM Heartland 2026, host Boone Lockard, VP of HME, Respiratory, and Wellness at VGM, sits down with Dr. Colleen Lance, Chief Medical Officer at React Health, and Bill Shoop, CEO of React Health, to unpack the seismic shifts in the NIV and ventilation market following the release of the new National Coverage Determination (NCD) for COPD. They discuss what changed in policy, how providers have adapted (or struggled), the role of CO2 requirements and adherence monitoring, best practices for patient care, and what the future of NIV looks like across the full spectrum of chronic respiratory disease. Whether you're an HME provider, prescriber, or manufacturer, this conversation offers practical insights on partnership, education, and navigating change in a rapidly evolving regulatory landscape.

Watch the video version on YouTube: https://www.youtube.com/watch?v=1sKodXo-J5k

In this episode, Lindy Tentinger, President of VGM and Associates, sits down with Alan Morris, Senior Vice President of Strategy and Business Development at VGM, to dig into the annual HME News Benchmarking Survey — one of the most trusted data resources in the DMEPOS space. Alan shares what last year's results revealed about industry growth, the narrowing of payer networks, and the growing urgency around technology investment. He also looks ahead at what this year's survey may uncover, and why the themes of size, scale, and strategic partnerships are more critical now than ever. Whether you're a DME supplier looking to benchmark your operations or a manufacturer trying to understand where the industry is heading, this conversation is packed with insights you won't want to miss.

Take the HME News Benchmarking Survey Now: https://www.hmenews.com/hme-benchmarking-survey

Watch the video version of this podcast on YouTube: https://youtu.be/QVzYDLn9A6o

In this episode of the Industry Matters podcast, Tyler Coulander sits down with Alan Morris to explore what makes the VGM Heartland Conference a must-attend event for the HME and DME industry. As Heartland celebrates its 25th anniversary, Tyler and Alan break down why this year's conference is more relevant than ever — from navigating margin pressure and evolving payer networks to leveraging technology for operational efficiency. Whether you're a business owner, an operator, or an emerging leader, they share why Heartland delivers practical, actionable takeaways you won't find anywhere else. If you're serious about growing your business and staying ahead of the industry's biggest challenges and opportunities, this episode — and this conference — is for you.

Watch on YouTube: https://youtu.be/zW2UrWjREAs