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Improving Sales Performance

Improving Sales Performance

By: Matt Sunshine
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Looking for sales performance strategies? Hoping to grow revenue? Join Matt Sunshine, CEO at The Center for Sales Strategy, where he and industry experts work toward a singular goal: Improving Sales Performance.

© 2026 Improving Sales Performance
Economics
Episodes
  • Quick Take: Coaching Vs. Micromanaging - The Manager’s Role in New Hire Success
    Mar 19 2026

    In this Quick Take episode, we're drawing a hard line between two approaches that can look similar in the moment but produce very different results over time: coaching and micromanagement.

    Matt breaks down how managers can develop new salespeople without creating dependence, including:

    • Why micromanagement feels productive and why that feeling is exactly what makes it so dangerous to long-term performance
    • The difference between what coaching sounds like and what micromanaging sounds like, and why that distinction changes everything
    • How to use a guided reps model that gradually shifts from structure to independence as confidence and competence grow
    • And, finally, why the manager's real job isn't to produce deals; it's to produce salespeople who can produce deals on their own

    LINKS:

    New Hire Fast Start

    Matt Sunshine

    The Center for Sales Strategy

    Show More Show Less
    7 mins
  • Quick Take: Three Reasons Why High-Performing Sales Leaders Feel Stuck
    Mar 12 2026

    In this Quick Take episode, we're redefining what it means to feel stuck and why the leaders most likely to experience it are often the strongest ones in the room.

    Janelle Grove, VP Managing Director of the Growth Collective at The Center for Sales Strategy, takes the mic for this quick but powerful solo take.

    Janelle breaks down three reasons high-performing leaders lose momentum, including:

    • Why success itself creates isolation and how shrinking peer circles quietly slow execution
    • Why decision fatigue at the senior level is often disguised as strategy (and how indecision drains momentum faster than a bad decision ever could)
    • And, finally, why the fix isn't trying harder; it's changing the environment around decision-making entirely

    LINKS:

    The Growth Collective

    Janelle Grove

    The Center for Sales Strategy

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    6 mins
  • Quick Take: How to Set Clear Expectations for New Salespeople
    Mar 5 2026

    In this Quick Take episode, we're breaking down what it really takes to set new salespeople up for success and why clarity, not just enthusiasm, is what drives early performance.

    Matt shares six ways to set clear expectations for new salespeople without overwhelming them, including:

    • Why leaders should start with outcomes, not activities. Because when new hires understand what success looks like, the checklist finally makes sense
    • How breaking the first 90 days into three distinct phases reduces anxiety and eliminates information overload
    • And, finally, why specific standards always beat vague motivation

    LINKS

    New Hire Fast Start

    Matt Sunshine

    The Center for Sales Strategy

    Show More Show Less
    8 mins
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