Why SaaS Companies Are Offering Usage-Based Insurance Add-Ons

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Why SaaS Companies Are Offering Usage-Based Insurance Add-Ons

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Episode 87 of SaaS Business with Fexingo explores the emerging trend of usage-based insurance (UBI) as a native add-on for SaaS platforms. Lucas and Luna examine why companies like Toast and Shopify are embedding insurance products that charge per transaction or per delivery — not per month. They break down how this model boosts net revenue retention, creates a new revenue stream without raising core prices, and deepens platform stickiness. The hosts discuss a specific case: a mid-market restaurant POS platform that added kitchen equipment insurance tied to monthly order volume, seeing a 12% lift in gross retention. They also touch on regulatory guardrails and the role of AI in underwriting. The conversation is grounded in data and real-world examples, offering operators a concrete lens on how to evaluate UBI as a product extension. #UsageBasedInsurance #SaaS #InsuranceAddOns #NetRevenueRetention #PlatformStickiness #Toast #Shopify #RecurringRevenue #Business #Technology #FexingoBusiness #BusinessPodcast #SaaSBusiness #ProductExtension #AIUnderwriting #GrossRetention #RevenueStream #RegulatoryGuardrails Keep every episode free: buymeacoffee.com/fexingo

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