Most Podcasters Are Doing This Completely Wrong with Jon Goehring | People Helping People
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In this powerful episode of People Helping People Live, Alexander J. sits down with podcast producer, voiceover artist, storyteller, and founder of Story Trust Media, Jon Goehring, for a deep conversation about authenticity, purpose-driven content, and what it really takes to build a brand people trust.
In a world where so many creators chase likes, followers, and short-term attention, Jon shares a different perspective — one centered around meaningful stories, genuine connection, and creating content that resonates long after someone scrolls past it.
As the founder of Story Trust Media, Jon helps individuals, businesses, authors, coaches, and brands uncover who they truly are and communicate their story with depth, meaning, and impact.
This conversation goes far beyond podcasting.
We dive into:
• Why authenticity matters more than chasing views
• Long-form storytelling vs short-form attention
• How trust is built through meaningful content
• Finding your niche and understanding your audience
• Building a personal brand people connect with
• Packaging your podcast the right way
• The mistakes many creators make when starting
• Creating content with purpose instead of pressure
Whether you're a podcaster, entrepreneur, content creator, or someone considering launching a podcast, this episode is packed with practical insights and a fresh perspective that can change the way you approach your content and your brand.
🌐 Connect with Jon Goehring:
💼 LinkedIn: / jon-goehring
📘 Facebook: / jongoehringvoiceovers
🎧 Real conversations. Real people. Real impact.
📺 LIVE Fridays at 6PM MST
🎙️ Edited podcast releases every Tuesday at 6PM MST
🤝 Sponsors
✨ When people help people, healing turns into hope — and hope changes lives.
SHOW INFO & SPONSORS
Presented by People Helping People Live
Honest stories, real conversations, and inspiration from people making a difference in their communities.
Live every Monday, Wednesday & Friday at 6PM MST
YouTube: / @peoplehelpingpeoplelive
Instagram: / peoplehelpingpeoplelive
Support the show: https://ko-fi.com/peoplehelpingpeople
Sponsors:
Diabetes Network of Arizona -- Be the reason a Type 1 diabetic feels supported.
Donate: https://zeffy.com/en-US/donation-form
(480) 518-5417
Mike Cylkowski Media -- Advertising expert for TV and streaming platforms, helping businesses reach new audiences with real results.
(515) 305-5311
When people help people, the impact goes far beyond what we see.