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Rich - Sports Richest - The Billion-Dollar Athletes: From Field to Fortune

Rich - Sports Richest - The Billion-Dollar Athletes: From Field to Fortune

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Episode one of Sports Richest, titled The Billion-Dollar Athletes: From Field to Fortune, traces how athletes evolved from paid performers into global business empires. The episode begins with a striking look at how endorsement income now eclipses playing salaries, using Michael Jordan as the defining case. It explores the historical limits once placed on athlete earnings, the turning points that reshaped sports economics, and the rise of branding and ownership as wealth engines. Through profiles of Jordan, LeBron James, Tiger Woods, Roger Federer, and global soccer icons, the episode reveals how modern athletes build lasting fortunes and the controversies that follow their success.
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