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A scorching debut became a blueprint: we learned fast, listened to players and fans, and rebuilt Dubai Premier Padel into a 7,000-seat indoor experience at Hamdan Sports Complex with four courts, live practice viewing, and better flow from parking to food. Ticket demand is up, vendors are lining up, and the community program is already underway with clinics, wildcards, and activations.

• what worked and what didn’t in 2024
• heat, scheduling, and player safety protocols
• converting practice courts and overnight broadcast fixes
• lessons for fan comfort and venue flow
• why Hamdan Sports Complex and why indoor
• four adjacent competition courts for seamless viewing
• practice courts in the lobby as live activations
• clearer commercial avenue and vendor visibility
• stronger player facilities and recovery areas
• parking, VIP segmentation, and access upgrades
• F&B strategy for all‑day stays
• ticket sales momentum and pricing range
• community legacy program and wildcards timeline
• multi‑year vision and what success looks like

Buy tickets: https://dubaipremierpadel.ae/

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Contact Haris: haris@padelos.co
https://www.padelos.co

The padel industry has evolved from memberships to experience-focused business models, requiring sophisticated booking systems to bridge the gap. Harris, founder of PadelOS, explains how his club-centric platform differs from player-focused marketplaces like Playtomic.

• Padel clubs tend to be more business-minded than traditional tennis clubs, focusing on experience over membership
• Technology creates direct relationships between clubs and players, similar to how airlines now have dedicated apps
• Club-centric systems like PadelOS prioritize operational efficiency versus marketplace systems focused on player acquisition
• AI integration can enhance customer service, optimize court usage, and automate tedious administrative tasks
• Specialized membership models (like student summer memberships) can dramatically increase revenue
• Transitioning from marketplace systems typically causes a temporary dip before producing stronger long-term growth
• Data ownership and direct customer relationships are crucial for ambitious clubs looking to build community
• Future developments include automated training scheduling and personalized recommendations

The sports booking technology landscape is shifting toward systems that empower clubs to control their data, operations, and customer relationships while automating administrative tasks.

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Slava, a former tennis coach who recently returned to Ukraine from Dubai, shares his journey of becoming the coach of Ukraine's women's national padel team and his insights on how the sport is growing despite wartime challenges.

• Padel is rapidly growing in Ukraine with 6-7 clubs currently open and more planned, despite the ongoing war
• In Odesa, just two courts serve the entire city and remain booked solid for two weeks in advance
• Around 70-80% of new padel players in Ukraine have no previous tennis experience
• Slava prefers coaching padel over tennis due to its vibrant atmosphere and less physically demanding nature
• The Ukrainian Padel Federation organizes weekly tournaments and has appointed Slava as head coach of the women's national team
• Land costs (approximately $500,000) present a major challenge for opening new padel clubs in Ukraine
• Ukraine will compete in the European Championship qualifications in Madrid this July
• Many Ukrainian football stars including Andrei Shevchenko are embracing padel
• Slava sees padel as "a very intelligent game" requiring strategic thinking and tactical awareness