How to acquire users for your developer tool? with Rishabh Kaul (Appsmith)
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How to acquire users for your developer tool? with Rishabh Kaul (Appsmith)
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About this listen
In today's episode, we're diving into the world of developer marketing with a special guest, Rishabh Kaul, the Head of Marketing at Appsmith. Appsmith is an open-source platform that empowers developers to build custom applications on top of their data sources efficiently. Rishabh, with a background spanning impact investing, robotics, and HR tech, now leads marketing efforts at Appsmith. Let's explore his journey, the strategies behind Appsmith's growth, and his insights into developer marketing.
About Developer-led by Jonathan Reimer
Developer-led is the show where we explore how modern companies build and grow developer products. Every episode we welcome a guest to have a quick conversation (of max 25 mins) about their experience building and marketing developer tools.
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