How is marketing to developers different? with Natwar Maheshwari (Director Developer Programs, Algolia) cover art

How is marketing to developers different? with Natwar Maheshwari (Director Developer Programs, Algolia)

How is marketing to developers different? with Natwar Maheshwari (Director Developer Programs, Algolia)

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About this listen

Natwar Maheshwari is Director of Developer Programs at Algolia - a search platform focused on developers. Over 10,000 companies and millions of developers use Algolia to build search features. Today, Algolia powers 1.5 Trillion searches a year – that’s 4 times more than Bing, Yahoo, DuckDuckGo, Baidu, and Yandex combined. Previous to Algolia, Natwar worked as Senior Product Marketing Manager at Mailchimp and was responsible for the marketing of Mailchimp’s Developer API's. And previous to Mailchimp, Natwar worked across several positions in the areas of engineering, product management, and product marketing.

About Developer-led by Jonathan Reimer
Developer-led is the show where we explore how modern companies build and grow developer products. Every episode we welcome a guest to have a quick conversation (of max 25 mins) about their experience building and marketing developer tools.

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