How in the Hell? Aisha Hakim cover art

How in the Hell? Aisha Hakim

How in the Hell? Aisha Hakim

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In this episode, Aisha and I delve into her experience creating her first Super Bowl commercial for Hyundai as a junior creative. We explore the team's challenges, their creative process, the dedication that drives their consistent delivery of outstanding work, and how to master your craft.

You can find the work we discussed here: https://aishamadeit.com/nice/


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