How a Relationship-First Podcast Strategy Unlocks High-Profile Guests and Real Business Growth
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About this listen
In this episode of Amazing Authorities, Mitch Carson sits down with Dillon England to break down how podcasting becomes a powerful business development engine when built on authentic relationships and clear metrics. Dylan shares how tiered networking and consistent outreach helped him land high-profile guests, create viral moments, and turn conversations into clients and referrals.
They dive into production strategy, from batch recording 52 episodes a year to investing in audio quality and leveraging video for visibility. Dylan also explains why podcasters should stop chasing vanity metrics and start treating their show like a sales machine designed to generate leads, meetings, and long-term partnerships.
In This Episode, You’ll Learn:
• How tiered networking helps you move from local guests to high-profile names
• Why targeting guests with 10,000–100,000 followers creates momentum and access
• How one viral clip reached 500,000 views and unlocked bigger opportunities
• Why producing 52 episodes a year builds compounding relationship value
• How batch recording saves time while maintaining consistency
• Why audio quality matters more than fancy video—and how $1,000 goes a long way
• How video and YouTube boost discoverability and long-term visibility
• Why podcast success should be measured by leads, referrals, and meetings
• How to structure podcasting like a sales machine, not a hobby
• Why grit, collaboration, and abundance thinking accelerate growth
Guest Links — Dillon England
Podcast consulting and guest booking services:
https://dillianngland.com
Mitch Carson Links
Schedule a strategy call with Mitch:
https://www.getinterviewedguaranteed.com/meetwithmitch
Become a podcast guest:
https://www.getinterviewedguaranteed.com/podcastguest
Find Mitch here:
https://www.mitchcarson.com/
https://www.facebook.com/MitchCarsonOfficial/
https://www.instagram.com/mitchcarsonofficial/
https://www.twitter.com/MCarsonOfficial/
https://www.linkedin.com/in/mitchcarsoninstantcelebrity/
https://www.youtube.com/@MitchCarsonOfficial
Books by Mitch Carson:
The Amazing Authors of Singapore: https://a.co/d/cp9KjC1
The Silent Salesmen: https://a.co/d/b4eqa2D