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Habits and Hustle

Habits and Hustle

By: Jen Cohen
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 Habits and Hustle helps share the stories, habits, and rituals of people's journeys on living fulfilled lives. Host Jennifer Cohen interviews thought leaders, entrepreneurs, and overall extraordinary people who share their insight and open up about the normally hidden aspects that have made a difference in their success. Economics Hygiene & Healthy Living Leadership Management & Leadership Personal Development Personal Success
Episodes
  • Episode 524: Liron Kayvan: How to Make Fitness Goals Stick And The Top Fitness Trends This Year

    Episode 524: Liron Kayvan: How to Make Fitness Goals Stick And The Top Fitness Trends This Year
    Jan 30 2026
    Every January starts with big fitness intentions, and it usually ends the same way, routines quietly fall apart once motivation wears off. The real issue is well known: building habits around feelings and calendar dates instead of non-negotiable standards. In this Fitness Friday episode, we break down the New Year fitness cycle with Liron Kayvan and talk about how to approach it in a way that actually sticks. We get into why walking is the most underrated habit in fitness, how non-negotiables put discipline on autopilot, and what truly separates people who stay consistent from those who fall off every January. Liron Kayvan founded BFLA in 2019. He’s a NASM Certified Group Fitness Instructor, Personal Trainer, and Transformative Life Coach. Liron has competed in Amateur MMA, Brazilian Jiu Jitsu, and Rugby and has been a Fitness Coach for over 10 years. What We Discuss: (00:00) Why New Year goals fall apart by mid-January (02:48) The New Year reset cycle and why starting dates don’t create consistency (05:52) How too much daily decision-making sabotages long-term habits (09:18) What it actually means to build non-negotiables (14:46) Interval walking explained and why it’s trending for 2026 (20:02) Recovery as a top fitness trend and what’s driving the surge (24:37) Cold plunges, saunas, and why sleep is the most underappreciated recovery tool (30:51) Training early and why prioritization matters more than motivation Thank you to our sponsors: Prolon: Get 30% off sitewide plus a $40 bonus gift when you subscribe to their 5-Day Program! Just visit https://prolonlife.com/JENNIFERCOHEN and use code JENNIFERCOHEN to claim your discount and your bonus gift. Therasage: Head over to therasage.com and use code Be Bold for 15% off Air Doctor: Go to airdoctorpro.com and use promo code HUSTLE40 for up to $300 off and a 3-year warranty on air purifiers. Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout. Momentous: Shop this link and use code Jen for 20% off Manna Vitality: Visit mannavitality.com and use code JENNIFER20 for 20% off your order Amp fit is the perfect balance of tech and training, designed for people who do it all and still want to feel strong doing it. Check it out at joinamp.com/jen Rho Nutrition: Try Rho Nutrition today and experience the difference of Liposomal Technology. Use code JEN20for 20% OFF everything at https://rhonutrition.com/discount/jen20. Find more from Jen: Website: https://jennifercohen.com Instagram: http://instagram.com/therealjencohen Books: https://jennifercohen.com/books Speaking: https://jennifercohen.com/speaking-engagement Find more from Liron Kayvan: Website: http://beyondfitnessla.com Instagram: http://instagram.com/beyondfitnessla
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    34 mins
  • Episode 523: Ashley Koff, RD: GLP-1, Weight Loss and the Mistakes That Create Rebound

    Episode 523: Ashley Koff, RD: GLP-1, Weight Loss and the Mistakes That Create Rebound
    Jan 27 2026
    Weight loss has become a race to get smaller, even when the body is clearly breaking down in the process. The surprise is that a lot of people lose weight and end up more fatigued, under muscled, and metabolically worse off than when they started. We dive deeper into this topic in the latest Habits & Hustle episode with Ashley Koff. We also chat about why GLP-1s make people skinny but not necessarily healthy, why weight often comes back after stopping GLP-1s, and why not eating enough while on these medications is one of the biggest mistakes people make. Ashley Koff, RD is a registered dietitian, founder of The Better Nutrition Program, and a clinician with over 25 years of experience in personalized nutrition. She is the author of multiple books, including Your Best Shot: The Personalized Plan for Optimal Weight Health, and has been recognized as one of CNN’s Top 100 Health Makers. What We Discuss: (00:00) Why weight loss has become the wrong goal and how “thinner” replaced healthier(03:12) GLP-1s explained and why they make people skinny without making them healthy(07:08) The real issue with GLP-1s and why misuse creates rebound weight gain(12:41) What actually happens when appetite returns after stopping GLP-1s(17:56) Why not eating enough on GLP-1s leads to muscle loss and metabolic slowdown(22:38) Food noise, hormones, and why appetite is not a willpower problem(34:27) The biggest “just eat less” lie and how it backfires long term(40:03) Fasting, under-fueling, and why trendy restriction worsens outcomes for some people Thank you to our sponsors: Prolon: Get 30% off sitewide plus a $40 bonus gift when you subscribe to their 5-Day Program! Just visit https://prolonlife.com/JENNIFERCOHEN and use code JENNIFERCOHEN to claim your discount and your bonus gift. Therasage: Head over to therasage.com and use code Be Bold for 15% off Air Doctor: Go to airdoctorpro.com and use promo code HUSTLE40 for up to $300 off and a 3-year warranty on air purifiers. Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout. Momentous: Shop this link and use code Jen for 20% off Manna Vitality: Visit mannavitality.com and use code JENNIFER20 for 20% off your order Amp fit is the perfect balance of tech and training, designed for people who do it all and still want to feel strong doing it. Check it out at joinamp.com/jen Rho Nutrition: Try Rho Nutrition today and experience the difference of Liposomal Technology. Use code JEN20for 20% OFF everything at https://rhonutrition.com/discount/jen20. Find more from Jen: Website: https://jennifercohen.com Instagram: @therealjencohen Books: https://jennifercohen.com/books Speaking: https://jennifercohen.com/speaking-engagement Find more from Ashley Koff: Website: http://thebetternutritionprogram.com Instagram: @ashleykoffapproved Ashley’s Upcoming Book: ORDER HERE
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    1 hr and 22 mins
  • Episode 522: The Best of Habits & Hustle: Rob Dyrdek (Serial Entrepreneur and Ridiculousness Creator)

    Episode 522: The Best of Habits & Hustle: Rob Dyrdek (Serial Entrepreneur and Ridiculousness Creator)
    Jan 23 2026
    Relentless drive isn’t the problem for most high performers. The real breakdown happens when self-belief collapses after early success and hustle turns into motion without direction. This episode is part of The Best of Habits & Hustle, a series where we revisit some of the most impactful conversations we’ve shared. In this one, I’m joined by Rob Dyrdek to challenge the idea that working harder fixes everything and explore why success stalls when it isn’t intentionally designed. We also talk about rebuilding belief after hitting bottom, mastering time as a strategic advantage, and designing systems that create real wealth without burning your life down. Rob Dyrdek is a serial entrepreneur, producer, and former professional skateboarder. He is the creator of Ridiculousness and the founder of Dyrdek Machine, a venture studio that has built 18 brands with six exits totaling over $550M. Rob is also the CEO of Existence and the mind behind Time Creationism, a framework focused on engineering time at scale. What We Discuss: (00:02) Losing self-belief after early success and why hustle stops working (11:38) How subconscious belief shapes trajectory more than effort (13:27) Hitting rock bottom and the decision to reprogram belief (19:18) Why self-belief isn’t motivation, it’s data and mastery (46:41) Designing time as a strategic asset instead of reacting to life (52:03) Why balance must come before scale, not after (56:47) Building systems that create wealth without burning your life down Thank you to our sponsors: Prolon: Get 30% off sitewide plus a $40 bonus gift when you subscribe to their 5-Day Program! Just visit https://prolonlife.com/JENNIFERCOHEN and use code JENNIFERCOHEN to claim your discount and your bonus gift. Therasage: Head over to therasage.com and use code Be Bold for 15% off Air Doctor: Go to airdoctorpro.com and use promo code HUSTLE40 for up to $300 off and a 3-year warranty on air purifiers. Momentous: Shop this link and use code Jen for 20% off Manna Vitality: Visit mannavitality.com and use code JENNIFER20 for 20% off your order Amp fit is the perfect balance of tech and training, designed for people who do it all and still want to feel strong doing it. Check it out at joinamp.com/jen Find more from Jen: Website: https://jennifercohen.com Instagram: @therealjencohen Books: https://jennifercohen.com/books Speaking: https://jennifercohen.com/speaking-engagement Find more from Rob Dyrdek: Instagram: @robdyrdek Facebook: @robdyrdek Youtube: @robdyrdek
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    2 hrs and 30 mins
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