Growing a B2B coaching program using podcasting (with Drewbie Wilson)

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Get my podcast lead gen system here: https://bnce.link/LXZAbwmQ

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After 894 episodes, his podcast needed a pivot. But where many hosts would rebrand the show, he walked away.

Because after almost 900 episodes, Drewbie Wilson realised his show and his ICP had little in common.

So he started over. And launched Call The Damn Leads.

A podcast for his ICP. And over the years he built a content machine so that anyone fitting this ICP couldn't miss him.

00:00 Drewbie’s entrepreneurial journey

07:16 Why starting over with a new podcast

12:16 Building a podcast that attracts potential clients

21:56 The silent red flags behind not having a sales system

25:26 His system to distribute his podcast

31:32 The social media strategy behind his podcast

Check out Drewbie’s website:

https://bnce.link/IN0yOleA

Listen to Call The Damn Leads on YouTube:

https://bnce.link/CnRPqkLG

Check the 4 best podcast attribution software tools in 2026:

https://bnce.link/blog/best-podcast-attribution-software-in-2026

Get my podcast lead gen system here: https://bnce.link/LXZAbwmQ

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