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From Keywords to Connections

From Keywords to Connections

By: Mary Walker
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🎙️ From Keywords to Connections – The Podcast for Therapists & Private Practice Owners Looking to Grow with SEO 🚀

If you’re a therapist, private practice owner, or wellness professional looking to expand your online presence without getting lost in the complexities of SEO, you’re in the right place!

Hosted by Mary Walker, small business owner with a Master’s in Psychology and a Master’s in Marketing, and Winnie Youger-Rash, VP of SEO Services with a Bachelor’s in Psychology, this podcast blends practical SEO education with real-life insights to help mental health professionals grow their businesses online.

In Each Episode, You’ll Discover Things Like:
Simple, effective SEO strategies—without the jargon
Common myths about SEO (and what actually works!)
How to attract your ideal clients through organic search
The balance between marketing, authenticity, and human connection
Conversations on business growth, work-life balance, and personal development

With backgrounds in psychology and marketing, Mary and Winnie bring a unique, human-centered approach to SEO that goes beyond keywords—helping you turn website visitors into meaningful client connections.

© 2026 From Keywords to Connections Economics Marketing Marketing & Sales Science Social Sciences
Episodes
  • Connection Over Clicks: Inside Our Team Retreat

    Connection Over Clicks: Inside Our Team Retreat
    Feb 13 2026

    On this special episode of From Keywords to Connections, we’re stepping away from screens and into real life.

    Our fully remote team came together in person for a week of connection, collaboration, and intentional time together—and the experience reminded us of something important: while the work we do is digital, the relationships behind it are deeply human.

    In this episode, you’ll hear from all the members of the Simplified SEO Consulting team as we talk about what it means to finally meet the people we work with every day, how in-person connection builds trust within a remote team, and why strong internal relationships lead to better collaboration, creativity, and outcomes for our clients.

    We explore how team support fuels confidence, why understanding each other’s strengths matters, and how real connection helps teams communicate more honestly—both internally and with the clients they serve.

    Whether you’re part of a remote team, leading one, or building a business rooted in values and people-first practices, this episode is a reminder that connection isn’t just a “nice-to-have.” It’s the foundation of meaningful, sustainable work.

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    29 mins
  • Playing the Long Game: Why Real SEO Success Takes Strategy, Patience, and Purpose

    Playing the Long Game: Why Real SEO Success Takes Strategy, Patience, and Purpose
    Jan 30 2026

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    36 mins
  • Local SEO & Website Design: Building Connection and Confidence Online

    Local SEO & Website Design: Building Connection and Confidence Online
    Jan 9 2026

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    44 mins
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