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Excavation Profits Podcast®

Excavation Profits Podcast®

By: Scott Andreasen
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This podcast is dedicated to helping excavation & septic contractors grow their businesses through effective online sales and marketing startegies, business systems, expert interviews and more. For inquiries scott@excavationmarketingpros.comCopyright 2024 All rights reserved. Economics Marketing Marketing & Sales
Episodes
  • The New Excavation & Septic Contractor Local Search System
    Jun 17 2026
    How to Get Found, Build Trust, and Win More Jobs Online

    Most excavation and septic contractors aren't losing jobs because they're bad at what they do.

    They're losing jobs because they're invisible. Get free resources here.

    In this episode of the Excavation Profits Podcast, Scott Andreasen breaks down the exact Local Search System used to help excavation and septic contractors show up when homeowners, builders, and developers are actively searching for services like land clearing, septic installation, grading, excavation, drainage solutions, and site preparation.

    You'll learn why Google Maps visibility has become one of the most important lead sources for contractors, how a properly optimized Google Business Profile can generate calls without paying for ads, and why many contractors struggle to rank despite having a good reputation in their community.

    Scott explains the key components of a successful local search strategy, including service-area optimization, review generation, local SEO, website authority, citations, content creation, and conversion-focused websites that turn visitors into leads.

    Whether you're relying heavily on referrals or looking to create a more predictable lead generation system, this episode provides practical insights to help your company become the obvious choice in your local market.

    In This Episode:
    • Why local search is one of the highest-intent lead sources available
    • How Google decides which contractors appear in Maps results
    • Common mistakes that prevent contractors from ranking
    • Optimizing your Google Business Profile for maximum visibility
    • The role reviews play in generating more calls
    • Building location and service pages that rank
    • How local citations strengthen your online presence
    • Turning website visitors into qualified leads
    • Creating a long-term marketing asset instead of renting leads

    If you want more qualified calls, better jobs, and a stronger presence in your market, this episode will show you how local search can become one of the most valuable growth channels in your business.

    Listen now and discover how to dominate your local market, outrank competitors, and create a predictable flow of excavation and septic leads.

    #ExcavationProfitsPodcast #LocalSEO #GoogleBusinessProfile #GoogleMaps #ExcavationMarketing #SepticMarketing #LeadGeneration #ContractorMarketing #ExcavationContractor #SepticContractor #BusinessGrowth #ExcavationMarketingPros

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    57 mins
  • How To Choose the Right Marketing Agency For Excavation and Septic Contractor Businesses
    Jun 10 2026

    Hiring the wrong marketing agency can cost an excavation or septic contractor thousands of dollars, months of wasted time, and a steady stream of low-quality leads that never turn into real jobs. Get free resources here.

    In this episode of Excavation Profits Podcast, we break down what contractors should look for before signing with a marketing agency. You’ll learn the difference between a general agency and one that understands the excavation and septic industry, why cheap leads are not always good leads, and how to spot red flags before you get locked into a bad agreement.

    We also cover the questions every contractor should ask, including how the agency tracks results, what they know about your services, how they handle follow-up, and whether they can help you attract the kind of jobs you actually want.

    Whether you’re looking for more septic installs, excavation projects, land clearing jobs, drainage work, or full-site prep opportunities, this episode will help you make a smarter decision and choose a marketing partner who understands how your business really works.

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    26 mins
  • The 2026 Excavation Marketing Blueprint: How to Use AI to Get More Jobs
    Apr 7 2026

    In this episode, I break down the exact system excavation and septic contractors are using in 2026 to generate consistent leads and book higher-value jobs using AI and digital marketing. Get free resources here.

    This training comes from a live workshop where I walk through how to build your marketing plan step-by-step—so you can eliminate slow seasons, stop relying only on referrals, and finally take control of your pipeline.

    If your phone isn’t ringing consistently or you feel like you’re guessing where your next job is coming from, this episode will show you a better way.

    Inside this episode, you’ll learn:

    • How to reverse-engineer your revenue goals into the exact number of leads and jobs you need
    • The AI tools contractors are using right now to create content, follow up faster, and close more jobs
    • How to dominate local Google searches in your service area
    • What your website must include to turn clicks into calls
    • Why speed-to-lead is now one of the biggest factors in winning jobs

    We also cover real-world examples of contractors increasing reviews, improving their online presence, and landing bigger, more profitable projects using these systems.

    If you’re serious about growing your excavation or septic business in 2026, this episode gives you a clear, practical roadmap you can start using immediately.

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    43 mins
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