In this thought leadership interview, Steffen Saltofte, Chief Executive Officer at Zentiva and President of Medicines for Europe, reflects on the progress made since the Draghi report set out a roadmap for Europe to strengthen competitiveness, foster innovation, and build resilience.
He shares his perspective on where Europe stands today, highlighting persistent challenges in innovation, sustainability, and health security.

The discussion explores practical steps to modernise outdated frameworks, reduce regulatory fragmentation, and rebuild manufacturing capacity to ensure reliable access to affordable medicines. Saltofte emphasises the need for predictability, harmonisation, collaboration, and accountability to secure Europe’s healthcare future. Watch the full interview for insights into how Europe can maintain its competitive edge in a rapidly evolving global landscape.

In this thought leadership interview, Jan-Willem Scheijgrond, Vice President and Global Head of Government and Public Affairs at Philips, shares his vision for the future of European healthcare. He explains why health should be seen as an investment rather than a cost, and how digitization and AI can help create more equitable, resilient systems amid workforce shortages and an aging population. The discussion explores:

- The role of the European Health Data Space in unlocking innovation and competitiveness.
- Why cardiovascular health could redefine care delivery and prevention strategies.
- How regulatory reform and better funding coordination are critical to Europe’s ambition to lead in medtech and pharma.

Watch the full interview to learn how Europe can turn ambition into action and secure the health of its citizens for decades to come.

In this interview, Noémie Papp, Senior Expert for Conduct, Payments & Consumers at the European Banking Authority (EBA), explains why online fraud and scams have become more sophisticated and harder to detect. She highlights the role of emerging technologies such as artificial intelligence and crypto assets in enabling new forms of deception, and the severe financial and emotional consequences for victims.

The discussion explores the EBA’s latest consumer protection campaign, which focuses on financial education and practical steps to prevent fraud. Papp outlines common warning signs, from urgent requests and overpromising offers to untraceable payment methods, and shares advice on what to do if you fall victim. She also touches on broader regulatory efforts, including strong customer authentication and upcoming requirements to further reduce payment fraud. Watch the full interview for insights into how Europe is tackling this growing challenge.