Episode 8: Working for the Mob
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Episode 8: Working for the Mob
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About this listen
In this episode, We sit down with Dr. Kevin Allen — the mastermind behind the pitch for Mastercard’s iconic ‘Priceless’ campaign, wall street journal best selling author, sought-after professor, and a true giant in the marketing world. We explore his journey, insights, and the creative vision that shaped one of the most memorable brand stories in history.
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