Worried about the practice down the road?

In this episode, Sachin and Todd unpack how competitor fear can push Practice Owners into rushed decisions, bad positioning, and scarcity thinking – and how to get back to playing your own game.

You’ll hear two real stories: Todd’s bulk-billing competitor opening across his car park, and Sachin’s team nearly changing their billing model because a small practice opened 100 metres away.

What you’ll get from this episode:

• How to tell the difference between a real competitor and a neighbouring practice.
• Why changing your model in response to someone else can damage your own positioning.
• Why ideas are not the thing to protect – execution is.
• The four reactions owners have when they feel threatened: leave, ask them to leave, hold back, or play full out.
• How to stop letting competitors live rent free in your head and focus on improving your own practice.

Resources mentioned:

Mindset by Carol Dweck

The Infinite Game by Simon Sinek

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P.S. Whenever you're ready, here are 4 ways we can help you grow your General Practice without burning out:

1. Ask Us Anything (Free Support): Post your toughest Practice question in the SGPO Facebook Group and get answers from us + 1,000 Owners who "get it." [Click here]
2. Sharpen Your Skills: Join one of our regular live workshops. Practical, proven tactics for recruitment, team performance, and profit tailored to Owners juggling it all. [Click to Register]
3. Get the Blueprint: Watch the free Practice Success Blueprint Training; the proven roadmap Owners use to grow profit, reclaim time, build trusted teams, and protect legacy. [Watch Training Now]
4. Explore Working With Us: We partner hands-on with a select group of GP Owners each year. Your free Practice Growth Call is where we'll diagnose your biggest constraint, map next steps, and see if there's a fit to work together. [Click to Book Your Call]