Have you ever put real time and effort into a cake enquiry, only for the customer to go elsewhere? Or spent time designing a cake for someone who never actually booked?

In this episode, Cheryl shares what used to happen in her own business before she changed her process, and why taking a booking fee before doing any work is one of the most important things you can do to protect your time and your business.

In this episode we cover:

• Why doing the work before the fee is paid puts you in a vulnerable position
• What a booking fee actually represents beyond the money
• When detailed design conversations should really be happening
• How to structure your process so you are protected from the start

A short but important one for any cake maker who wants to run a more structured and professional business.

Resources Mentioned

Tier & Co Cake Management Software. Manage your bookings and orders in one place. Try it free for 14 days at https://tierandcocakemanagement.co.uk

If you are struggling pricing your cakes download the Free Cake Pricing calculator - https://bit.ly/Cakepricingcalculator

Follow on social media;

Instagram: https://www.instagram.com/cherylbottomleycakeacademy

Facebook: https://www.facebook.com/cherylbottomleycakeacademy/

Or watch the full video episode on YouTube: https://youtu.be/1d_LjiD9PsY