Hear how Halo manages market disruption and technology innovation with their unique culture, helping them scale to be a leader in workflow automation software.

Topics Include:

• Halo serves 125,000 teams across 75 countries with enterprise ITSM solutions
• Paul Hamilton founded company 21 years ago as freelance IT consultant
• Built ticketing software to track their own freelance client work originally
• No marketing budget so mastered organic SEO without paid advertising spend
• Reached number one Google ranking globally for help desk software 2006
• Hired first employee in 2011 when co-founder wanted out
• AWS partnership began years ago recognizing trajectory not current snapshot size
• AWS team proactively delivered 20 percent infrastructure optimization cost savings recently
• Halo reducing prices using savings for customer value creation
• Hires graduates and trains them rather than poaching experienced enterprise talent
• Monday morning all-company meetings ensure transparency with minimal management hierarchy levels
• No traditional sales teams, culture emphasizes autonomy and employee ownership stakes
• Technology completely rebuilt 2017-2018 delivering deployments in one-third typical timeframes
• Total cost ownership 70 percent lower than competitors while winning tenders
• Vision transcends software through music festivals, documentaries pioneering fulfilling workplace culture

Participants:

• Paul Hamilton – CEO and Founder, Halo
• Alison Kay – Vice President / Managing Director, AWS UKI

See how Amazon Web Services gives you the freedom to migrate, innovate, and scale your software company at https://aws.amazon.com/isv/