EP03: Positive Provocation: Start Again
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EP03: Positive Provocation: Start Again
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We explore Provocation #1 of Wavemaker UK's major thought leadership book, Positive Provocation: the next stage of marketing.
Wavemaker UK's Sarah Salter, Head of Innovation and Susanna Cousins, Strategy Partner are joined by special guest, Jeremy Bassett CEO of CO:CUBED as they examine what it's like to rip up the rule book and start again, every time.
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