Part 1 of the Business Development Series

VP of Business Development Roger Moore discuss the transformational role of Business Development (BD) within an organization. Roger shares his unique perspective, drawing from his background in US Army Special Forces, to explain when a dedicated BD function becomes essential, how to use a five-year strategic plan for focus, and the importance of flexibility and company-wide communication in achieving growth. They also clarify the crucial distinction between long-term BD and short-term sales, while providing key dos and don'ts for investing in your company's developmental future.

Key takeaways:

Defining Business Development Strategy Business development focuses on long-term growth and strategic expansion rather than short-term transactional sales. It aligns organizational vision with feasibility assessments to inform leadership.

Scaling Operations and Planning A 5-year growth plan provided necessary focus for revenue targets and sector expansion. Leaders must maintain flexibility within the strategic framework to navigate unforeseen challenges. Organizational Culture and Budgeting Business development success requires company-wide support and consistent internal communication. A dedicated budget tied to overhead promotes cooperation across all divisions.

On this topic: Jordan answers questions and shares his experiences in growing a company from a “side gig” into a successful company with expanding global reach. Through ebbs and flows across the years he shares best practices, what they do not compromise on and where they’re headed.

Host: Stacy Mandock & Terry Peters

Guest: Jordan Carlson of C&C Fluid Power

Jordan Carlson is a small business owner in northeast Texas. With significant work and time invested in fluid power and engineering, the organization has grown over the past 10 years into a successful manufacturing company. C&C Fluid Power currently services the oil and gas industry through a wide manufacturing and service portfolio and is eager to expand into other industries such as the Department of Defense.

As a principal inventor and leader with C&C, Jordan has found great success in holding true to core values while developing and executing defined processes. He is interested in continued growth and development of attributes to further his ability to solve complex issues for elite teams on a global scale. (https://candcfluidpower.com/)

Key takeaways:

• Daily and weekly planning practices for efficient and productive work
• Successful starting practices and what’s grown with the company along the way
• Leadership lessons learned and honest talk about what it takes to sit in that position

Show Notes:

• C & C Fluid Power can be found on their website: https://candcfluidpower.com/

Host: Stacy Mandock

Stacy Mandock provides support to the Risk Mitigation team as the program director. With the purpose of providing the safest possible experience for travelers both foreign and domestic, Stacy assists in doing the initial research for travel destinations and identifying potential concerns and/or risks before and during travel. Her specialty is working with collegiate travelers and ensuring that they’re thoroughly prepared before travel as well as tracking potential risks or threats throughout their trips.

Guest: Stu Farris

Colonel (Retired) Stu Farris retired from the Army at the end of 2022 after serving over 25 years in the Army. He commanded Army Special Forces units from the Detachment to the Group level and deployed to Afghanistan six times. His final assignment was serving as the Chief of Staff of the US Army JFK Special Warfare Center and School at Fort Bragg, NC.

Stu lives with his wife and kids in Fayetteville, NC. He works for The Donovan and Bank Foundation, a small non-profit with a mission to help special operators leaving service "Bring closure to their warrior story and transition to a life of peace, contentment, and balance." (www.donovanbank.org)

On this topic: Stu and Terry dialogue about the benefits of hiring veterans and some of the skills they bring to the table. Tips shared for both veterans and those looking to hire them. Please see the Show Notes below for links to some of the programs and organizations mentioned in the show.

Key takeaways:

• Challenges of some of the rhetoric around veterans.
• Terry and Stu share their, very different, experiences of how they retired from serving and transitioning to the “what’s next”.
• Tips for potential employers on how to engage veterans, what to ask.

Show Notes:

• The Honor Foundation: https://www.honor.org/
• Special Operations Transition Foundation: https://sotf.org/
• Commit Foundation: https://www.commitfoundation.org/
• Bunker Labs: https://ivmf.syracuse.edu/programs/entrepreneurship/