Your business is growing. People are responding. Opportunities are stacking. And somehow… it feels both exciting and destabilizing at the same time. This episode is a real-time, behind-the-scenes reflection on what happens when the thing you’ve been building actually starts to work, and asks more of you than ever before.

I’m sharing candidly from the middle of my own expansion: leading a growing team, regulating my nervous system as momentum builds, and claiming the CEO role in a deeper way. If you’re on the edge of delegating, expanding support, or realizing your vision is bigger than what one person can hold, this conversation will meet you right where you are.

In this episode:

• What it really means to be in the “It’s Working” era of business
• The internal and leadership shifts required as your business gains momentum
• Why growth often brings nervous system activation, and how to work with it
• The move from solopreneur to CEO (and why team support becomes non-negotiable)
• Building a business that’s sustainable, aligned, and bigger than just you

The CEO Shift Workshop

If this episode resonates, you’re invited to join us for The CEO Shift, a free 3-day interactive workshop happening February 3–5.

This experience will help you:

• Step out of solopreneur mode
• Understand what stage your business is actually in
• Learn how to think, plan, and lead like a CEO

Sign up here:
https://www.spiritualbusinessincubator.com/the-ceo-shift

Resources:

Sign up for “The CEO Shift” FREE webinar!

https://www.spiritualbusinessincubator.com/the-ceo-shift

Purchase my book here!

https://www.amazon.com/dp/1966346050/

View the full show notes for this episode: https://www.spiritualbusinessincubator.com/blog/episode161

Learn more about the Spiritual Business Incubator Mastermind:
https://www.spiritualbusinessincubator.com/incubator-mastermind

Get the Aligned Biz Quiz here!
https://www.spiritualbusinessincubator.com/hd-quiz

Ready to design your business around your Human Design?
Book a 1:1 Human Design for Business Reading:
www.spiritualbusinessincubator.com/hdreading

Learn more about your Human Design with the 64 Gates Library
https://www.spiritualbusinessincubator.com/hdlibrary

Get your personalized Entrepreneur by Design HD Report:
https://www.spiritualbusinessincubator.com/business-report

Interactive Human Design Chart:
https://www.spiritualbusinessincubator.com/hdchart

LinkedIn:
https://www.linkedin.com/in/iamannanichols

Instagram: @iamannanichols (https://www.instagram.com/iamannanichols)

Design Your Aligned Business PDF Guide:
https://iamannanichols.ck.page/aligned_biz_guide

Connect with Anna Nichols:
Instagram: @iamannanichols (https://www.instagram.com/iamannanichols/)

In this episode of the Design and Align Your Business, Anna shares a truth many founders feel in their bones but haven’t fully named yet: solopreneurship is not designed to hold your long-term vision. If your business relies on you for everything, delivery, marketing, sales, decisions, momentum, it’s not a failure of discipline or strategy. It’s a signal that your business model has reached its limit. This conversation is an invitation to step back, zoom out, and honestly assess whether the way you’re building can actually support the legacy, sustainability, and impact you desire.

Anna walks you through the deeper identity and structural shifts required to move from “doing it all” into leading with intention. She breaks down why becoming the CEO of your business is not just a mindset shift, but a strategic one, one that requires new systems, support, and clarity around your role. This episode is for the founder who knows they’re meant to build something bigger than themselves, and is ready to stop being the bottleneck so their business can truly grow.

In this episode:

• Why solopreneurship creates burnout, reactivity, and capped growth
• The difference between being a service provider and being a CEO
• How to evolve your business model
• What it really takes to build a company that works without everything depending on you
• The first questions to ask when you’re ready to scale with intention

If you’re done white-knuckling your business and ready to lead it forward consciously, this episode will help you see what needs to change, and why it’s worth it.

The CEO Shift Workshop

If this episode resonates, you’re invited to join us for The CEO Shift, a free 3-day interactive workshop happening February 3–5.

This experience will help you:

• Step out of solopreneur mode
• Understand what stage your business is actually in
• Learn how to think, plan, and lead like a CEO

Sign up here:
https://www.spiritualbusinessincubator.com/the-ceo-shift

Resources:

Purchase my book here!

https://www.amazon.com/dp/1966346050/

View the full show notes for this episode: https://www.spiritualbusinessincubator.com/blog/episode160

Get the Aligned Biz Quiz here!
https://www.spiritualbusinessincubator.com/hd-quiz

Ready to design your business around your Human Design?
Book a 1:1 Human Design for Business Reading:
www.spiritualbusinessincubator.com/hdreading

Learn more about your Human Design with the 64 Gates Library
https://www.spiritualbusinessincubator.com/hdlibrary

Get your personalized Entrepreneur by Design HD Report:
https://www.spiritualbusinessincubator.com/business-report

Interactive Human Design Chart:
https://www.spiritualbusinessincubator.com/hdchart

LinkedIn:
https://www.linkedin.com/in/iamannanichols

Instagram: @iamannanichols (https://www.instagram.com/iamannanichols)

Design Your Aligned Business PDF Guide:
https://iamannanichols.ck.page/aligned_biz_guide

Connect with Anna Nichols:
Instagram: @iamannanichols (https://www.instagram.com/iamannanichols/)

Today’s episode is a real conversation about the identity and action shift required to move from solopreneur to CEO.

I’m sharing what I’ve been living in real time inside the Spiritual Business Incubator, the leadership decisions, the discomfort, the clarity, and the responsibility that comes with stewarding something bigger than yourself.

If you’ve ever said you want to build a company, a legacy, or a business that works without you… this episode is for you.

This isn’t about doing more. It’s about becoming the leader your business needs next.

In This Episode:

• The difference between calling yourself a CEO and actually embodying one
• Why the solopreneur-to-CEO shift always begins with identity, not strategy
• The hidden ways conditioning keeps you stuck doing everything yourself
• What a CEO’s real role is, and why it’s not delivery, marketing, or hustling
• How and why businesses outgrow their original structures
• What it means to lead from mission instead of comfort

The CEO Shift Workshop

If this episode resonates, you’re invited to join us for The CEO Shift, a free 3-day interactive workshop happening February 3–5.

This experience will help you:

• Step out of solopreneur mode
• Understand what stage your business is actually in
• Learn how to think, plan, and lead like a CEO

Sign up here:
https://www.spiritualbusinessincubator.com/the-ceo-shift

Resources:

Sign up for “The CEO Shift” FREE webinar!

https://www.spiritualbusinessincubator.com/the-ceo-shift

Purchase my book here!

https://www.amazon.com/dp/1966346050/

View the full show notes for this episode here: https://www.spiritualbusinessincubator.com/blog/episode158

Learn more about the Spiritual Business Incubator Mastermind:
https://www.spiritualbusinessincubator.com/incubator-mastermind

Get the Aligned Biz Quiz here!
https://www.spiritualbusinessincubator.com/hd-quiz

Ready to design your business around your Human Design?
Book a 1:1 Human Design for Business Reading:
www.spiritualbusinessincubator.com/hdreading

Learn more about your Human Design with the 64 Gates Library
https://www.spiritualbusinessincubator.com/hdlibrary

Get your personalized Entrepreneur by Design HD Report:
https://www.spiritualbusinessincubator.com/business-report

Interactive Human Design Chart:
https://www.spiritualbusinessincubator.com/hdchart

LinkedIn:
https://www.linkedin.com/in/iamannanichols

Instagram: @iamannanichols (https://www.instagram.com/iamannanichols)

Design Your Aligned Business PDF Guide:
https://iamannanichols.ck.page/aligned_biz_guide

Connect with Anna Nichols:
Instagram: @iamannanichols (https://www.instagram.com/iamannanichols/)