Consumption Rewired: Building a Regenerative Economy
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Consumption Rewired: Building a Regenerative Economy
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About this listen
What if every product you bought came with proof that you helped protect the planet? In this episode of Consumption, Rewired, we dive into a bold new vision for commerce—one where every scan of a QR code unlocks not just authenticity and transparency, but measurable environmental action. At the heart of this movement is ESquared, the world’s first platform to fuse circularity with regeneration, turning everyday purchases into verified micro-contributions to biodiversity. It’s not a loyalty program. It’s not a marketing gimmick.
It’s a radical reimagining of how consumption can serve the planet. We’re talking jackets, cosmetics, sneakers—each embedded with dynamic codes that trace impact down to the square meter. If you’re ready to rethink what buying power really means, this conversation is where it starts.